Public Relations Specialist
6 hours ago
OVERVIEW
Planning and successful implementation of PR communication for the company. Under PR team and working closely with Marketing team implement effective PR content & key activities in support of the company's business objectives and thus participating in building up overall positive public image of the company & achieving sales goals in the market
JOB DESCRIPTIONS
· Be responsible for the implementation of PR content execution, how to deliver Campaign story & key messages to build up product interests & consideration through cross-media platforms
· Manage campaign execution with media partners and key publishers, ensuring activities & content airing on aligned time following with overall plan
· Create creative briefing and work with in-house design team to produce campaign assets using for PR purposes
· Deeply understand and willingness to learn on Products are an advantage
· Build up good relationships with professional networks such as journalists, publishers, partners, and be able to handle communication crisis/ issues under Supervisor's guidance
· Cooperate with related departments and HQ to accomplish communication goals
· Report and evaluate effectiveness after each Product campaign
· Support in other Marketing campaigns on demand
JOB REQUIREMENTS
Bachelor's degree preferably in Marketing, Public Relations, Journalism or the equivalent:
· Having 2-3 years of experiences in PR
/Account Project Management
· Experiences in Mobile market & related agency are advantages
· Technology savvy/ lover is preferable, having willingness to learn on Products
· Self-motivated, flexible individual with excellent written and communication skills
· Update trends, especially social, youth culture and mobile market trend
· Time management skills: can work under high pressure and ability to multitask, and deliver under tight timelines
· Positive thinking with a strong willingness for adapting any changes
· Team player who thrives in cross-functional collaboration
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