Senior Media Planner

2 days ago

Ho Chi Minh Lim Tower A Nguyen Dinh Chieu street Da Kao District, Vietnam dentsu Full time
The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

Job Description:

Key Responsibilities
Digital Media Planning

  • Develop and execute comprehensive digital media plans that align with client objectives, brand strategy, and target audience behaviors.
  • Lead end-to-end campaign planning across digital channels: platform selection, audience segmentation, budget allocation, scheduling, and execution oversight.
  • Manage negotiations with digital vendors and platforms to secure optimal inventory and pricing.
  • Oversee campaign activation, asset delivery, and performance monitoring to ensure timely, high-quality execution.
  • Continuously analyze digital trends, competitor activities, and platform updates to inform strategic planning and drive innovation.
  • Deliver in-depth campaign reporting with actionable insights and optimization recommendations.

Integrated Media & Strategic Planning

  • Ensure seamless integration of digital strategies with broader media plans, including TV, OOH, social, and other traditional channels.
  • Collaborate with strategy, creative, and data teams to deliver cohesive campaigns that are insight-driven and performance-oriented.
  • Stay ahead of evolving consumer behaviors, particularly in digital, mobile, and video ecosystems, to enhance media effectiveness.

Stakeholder Management & Team Collaboration

  • Serve as the go-to expert for all digital media matters, working closely with internal stakeholders, clients, and media partners.
  • Mentor and support junior team members, fostering skills development and encouraging innovative thinking.
  • Propose process improvements and planning tools to enhance operational efficiency and team collaboration.

Requirements
Experience & Skills

  • 3+ years of experience in digital media planning, preferably within an agency or media environment.
  • Deep understanding of digital platforms including display, programmatic, search, social, online video, and e-commerce media.
  • Proficient in digital planning tools, analytics platforms (e.g., Google Analytics, Meta Business Suite, DV360), and Microsoft Office (especially Excel and PowerPoint).
  • Strong communication, presentation, and negotiation skills with media vendors and partners.
  • Analytical thinker with a keen eye for detail and performance metrics.
  • Proven track record of managing complex campaigns and delivering results under tight timelines.

Preferred Qualifications

  • Experience in integrated media planning (digital + traditional).
  • Background in handling FMCG, retail, or e-commerce clients is a strong advantage.
  • Fluency in English (written and spoken) is preferred.

Location:

Ho Chi Minh City

Brand:

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)

  • Integrated Planning Manager

    2 days ago

    Ho Chi Minh – Lim Tower - A Nguyen Dinh Chieu street, Da Kao, District, Vietnam dentsu Full time

    The Integrated Planning Manager plays a critical role in driving strategic media planning and execution to deliver impactful brand and business results.Job Description:Role OverviewThis position leads the development of integrated media strategies across digital, traditional, and emerging channels, ensuring seamless execution and optimization to meet client...

  • Sr. Media Planner

    1 week ago

    Ho Chi Minh City, Vietnam Elfie Full time

    Ho Chi Minh City Work Type: Full Time **ABOUT THE ROLE** **WHAT WE OFFER**A permanent global contract, with fiercely competitive salary- - Private healthcare enrollment on day one- - Hybrid working - 3 days in the office (luxurious co-working space in central Ho Chi Minh city) and 2 at home- - Annual holiday entitlement plus national holidays off...

  • Media Planner

    6 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ecomobi PTE Full time $800,000 - $2,000,000 per year

    JOB DESCRIPTIONJob title: Media PlannerLocation: 3-4 Floor, Dashaus Building, 27AB, Tran Nhat Duat Street, D1, HCMCLevel: Leader/Manager--Responsibility:Campaign Strategy & Planning:Lead development of integrated Marketing/Media/Affiliate plans (focus on TikTok Shop), ensuring alignment with business and brand objectives.Oversee campaign planning, execution,...

  • Media Planning Manager/senior Media Planner

    1 day ago

    Ho Chi Minh City, Vietnam PMAX Full time

    **JOB SUMMARY**: - **Title**: Media Planning Manager/ Senior Media Planner - **Department**: Media - **Year of Experience**: +3 years - **Job Level**: OM1/OE3 - **Report Line**: COO - **Peer**: Optimization Manager, Account Manager, Strategy Manager - **Subordinate**: Media Executive & Trainee - **Salary Range**: Negotiable - **Hiring Purpose**: New Hire -...

  • Senior Planner

    6 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ogilvy Full time $60,000 - $120,000 per year

    About the Role  We are looking for a Senior Strategic Planner (Brand /Comms) who:Strategic Leadership:Lead the end-to-end strategic process, from initial briefing to final presentation, deployment, and performance reporting.Independently develop and champion strategic thinking, pushing the team to achieve impactful results.Provide expert guidance on the...

  • senior planner

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ogilvy Full time ₫1,200,000 - ₫2,400,000 per year

    About OgilvyOgilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities...

  • Senior Planner

    7 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam THE A LIST Full time $100,000 - $120,000 per year

    The A List is more than just a company; we're a vibrant ecosystem shaping the future of digital marketing. Our passion for "beyond the A" services drives us to connect businesses with top-tier influencers and create unforgettable experiences. As a leader in KOL management, content creation, and affiliate marketing, we offer a fast-paced and rewarding...

  • Creative Planner

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Công Ty TNHH Mona Host Full time ₫6,000,000 - ₫10,000,000 per year

    Mô tả công việc:(Mức lương: Thỏa thuận)Tiếp nhận brief từ khách hàng/Account, phân tích mục tiêu truyền thông & insight người tiêu dùng.Phát triển big idea, campaign concept, creative direction phù hợp với chiến lược thương hiệu.Xây dựng key message, đề xuất định dạng nội dung (TVC, social...

  • Strategic Planner

    1 week ago

    Ho Chi Minh City Metropolitan Area, Vietnam Publicis Groupe Vietnam Full time $60,000 - $80,000 per year

    Company DescriptionPublicis Groupe is the second largest communications group in the world, a leader in marketing, communication, and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of...

  • Senior Digital Media Specialist

    4 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Construct Digital Full time ₫4,000,000 - ₫12,000,000 per year

    OverviewWe are a team that believes in each other and want a new member on our team who we can trust and rely on. We don't expect you to know everything about digital marketing, but we do expect you to want to find out and have the attitude of always wanting to learn and know more.If you love the process of understanding a brief and working with creatives...