Marketplace Lead/BA Lead

7 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam GSM - Xanh SM Full time ₫6,000,000 - ₫12,000,000 per year

Job Overview:
The Marketplace Manager will be responsible for managing and optimizing Xanh SM's marketplace operations. This role involves analyzing market trends, developing strategies to enhance user experience, and ensuring the successful execution of marketplace initiatives.

Key Responsibilities:

Market Analysis:

  • Conduct in-depth market research to identify trends and opportunities.
  • Analyze competitor activities and market dynamics to inform strategic decisions.

Strategy Development:

  • Develop and implement marketplace strategies to drive user engagement and revenue growth.
  • Collaborate with cross-functional teams to align marketplace initiatives with business objectives.

Performance Monitoring:

  • Track and analyze key performance indicators (KPIs) to measure the effectiveness of marketplace activities.
  • Prepare regular reports on marketplace performance and present findings to stakeholders.

User Experience Enhancement:

  • Identify pain points in the user journey and develop solutions to improve customer satisfaction.
  • Work with the product team to implement features that enhance the marketplace experience.

Partnership Management:

  • Build and maintain relationships with key partners and stakeholders.
  • Negotiate agreements and terms with partners to optimize marketplace offerings.

Campaign Management:

  • Plan and execute marketing campaigns to promote marketplace initiatives.
  • Monitor campaign performance and adjust strategies as needed.

Qualifications:

  • Bachelor's degree in Business, Marketing, or a related field.
  • Proven experience in marketplace management or a similar role.
  • Strong analytical skills and proficiency in data analysis tools.
  • Excellent communication and interpersonal skills.
  • Ability to work collaboratively in a fast-paced environment.
  • Passion for technology and innovation.

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