Ads Specialist

2 weeks ago

Hanoi, Hanoi, Vietnam Tapita Full time $30,000 - $50,000 per year

Job Overview:
We are seeking a skilled 
Ads Specialist
 with strong expertise in 
multi-platform paid advertising
 to join our digital marketing team. The ideal candidate has hands-on experience running campaigns across 
Google Ads, Facebook Ads, TikTok Ads
, and other performance channels. Candidates must have strong analytical thinking, excellent English communication, and a results-driven mindset. Experience with 
Google Shopping
 or e-commerce advertising is highly preferred.

Responsibilities

  • Plan, set up, manage, and optimize multi-platform advertising campaigns across 
    Google Ads (Search, Display, Shopping, Video)
    , 
    Facebook Ads
    , and 
    TikTok Ads
    .
  • Take ownership of 
    Google Shopping
     campaigns, ensuring optimized feeds, product performance, and maximized ROAS.
  • Perform keyword research, audience segmentation, bidding strategy adjustments, and competitor analysis.
  • Continuously monitor campaign performance and optimize budgets, creatives, and targeting to meet KPIs.
  • Use tools such as 
    Google Analytics
    , 
    Google Merchant Center
    , pixel tracking, and platform dashboards for performance analysis.
  • Prepare regular performance reports with insights and actionable recommendations.
  • Collaborate with content, design, and product teams to create high-converting ad creatives and landing pages.
  • Stay updated on the latest trends, tools, and best practices across all paid advertising platforms.

Requirements

  • Minimum 
    1 year of proven experience
     managing paid ads campaigns (Google Ads required; multi-platform experience is a plus).
  • Strong knowledge of 
    Google Shopping setup, product feeds, and optimization techniques
    .
  • Excellent English skills (both written and spoken).
  • Strong analytical abilities with the capacity to interpret data and identify insights.
  • Proficiency with 
    Google Ads Manager, Google Merchant Center, Google Analytics
    , and other tracking tools.
  • Ability to work both independently and collaboratively in a fast-paced environment.

Preferred

  • Experience in 
    e-commerce
     or performance-driven advertising.
  • Google Ads Certifications
     (Search, Shopping, Display, etc.).
  • Experience with additional paid media channels such as 
    Meta Ads
     and 
    TikTok Ads
    .
  • Familiarity with 
    Shopify
     or similar e-commerce platforms.

Benefits

  • Attractive salary up to 20M VND per month, with final compensation negotiated based on actual skills and experience
  • Social insurance and benefits according to Labor Law regulations.
  • Holiday and Tet bonuses throughout the year.
  • Bi-annual team building activities & annual company trip.
  • Annual health check-up.
  • Professional development opportunities in Google Shopping, e-commerce advertising, and multi-channel performance marketing.
  • Collaborative, innovative, and growth-oriented work environment.
  • Opportunity to work with diverse 
    Shopify merchants
     across different industries.

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