Media Planning Manager

1 day ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Publicis Groupe Vietnam Full time

About the Role

As a
Planning Manager
, you will lead the development and implementation of integrated media strategies across digital, offline, and non-traditional platforms. You'll collaborate closely with clients, internal teams, and external partners to transform business challenges into actionable media plans that drive measurable results.

This role blends strategic thinking, performance insight, and team leadership. You'll oversee end-to-end campaign planning, ensure client satisfaction, and foster a collaborative, insight-driven planning culture.

Key Responsibilities

Planning & Strategy

  • Translate client briefs into actionable media strategies and integrated media plans
  • Develop, review, and present media proposals with strong data-driven rationale
  • Leverage planning tools to uncover insights and growth opportunities
  • Ensure all proposals align with business goals, KPIs, and budget allocations

Client Management

  • Serve as the key day-to-day contact for clients
  • Lead status meetings and manage ongoing communications
  • Present proposals, performance reviews, and recommendations in a clear and compelling manner

Campaign Execution & Performance

  • Oversee timelines, ad material submissions, tracking implementation
  • Work with internal teams to ensure campaigns run smoothly across all platforms

Team Development

  • Mentor and support planners and/or media executives
  • Champion knowledge-sharing, platform updates, and best practice across the team

Skills & Experience

  • 5 - 7 years of experience in a media or integrated communications agency
  • Strong strategic thinking and planning capability across digital and traditional media
  • Excellent communication, presentation, and stakeholder management skills
  • Proficiency with platforms such as GA4, DV360, Campaign Manager, GWI
  • Fluent in both English and Vietnamese

Why Join Us?

At Publicis Groupe, we believe in the power of integration. You'll work alongside brilliant minds across data, creativity, and media, shaping campaigns that make real impact. As a Planning Manager, you'll lead transformation, elevate planning standards, and grow into a strategic business partner.

  • Planning Manager

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam OnPoint E-commerce Full time $90,000 - $120,000 per year

    Responsibilities:Develop Strategic Plans: Analyze brand briefs and develop comprehensive strategic plans that cover the full marketing funnel—from awareness to conversion.Client Satisfaction Focus: Collaborate closely with clients to understand their business objectives, ensuring that strategic plans align with their expectations and goals. Ensure high...

  • Strategy Planning Manager

    3 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Lava Digital Group Full time ₫1,200,000 - ₫2,400,000 per year

    **About Lava Digital GroupLava Digital Group is an integrated digital agency with operations across Vietnam, Singapore, Indonesia, Myanmar, and Korea.Our ecosystem includes:Lava Digital Media – Full-funnel media & performance marketingAKA Martech – Marketing automation, CRM & data solutionsVoola Technology – Data intelligence & programmatic...

  • Performance Media Assistant Manager

    3 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Tuyển Dụng 247 Full time $100,000 - $150,000 per year

    [HCM, Distric 7] Job OpportunityTalentnet is recruiting for our client, a leading global FMCG corporation, for the following position:Income: Negotiable mil gross)JOB DESCRIPTIONAbout the role:This role will be responsible for delivering the digital marketing performance for Beauty & Wellbeing VN. Your focus will be to support performance marketing programs...

  • Media Manager

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam The Metub Company Full time ₫100,000 - ₫200,000 per year

    PurposeLead the Media team to build content-driven growth engines for commerce. Oversee Content Factory, Performance Marketing, and other Marketing Services to ensure integrated execution that delivers both media ROI and commerce conversion.Main responsibilitiesDevelop media strategy to support commerce revenue targets (conversion-focused, not just...

  • Social Media Manager

    1 day ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam OLIVER Agency - APAC Full time

    Established in 2004, OLIVER is the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with...

  • Performance Media Assistant Manager

    1 day ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Unilever Full time

    Worker Type: 1 year contractJob Location:This role will be responsible for delivering the digital marketing performance for Beauty & Wellbeing VN.  Your focus will be to support performance marketing programs with a focus on search and ecommerce. The ideal candidate is self-motivated, has a growth mindset, and is capable of driving change in a large...

  • Communications Planning Specialist

    1 day ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam dentsu Full time

    We are seeking a mid-level Communications Planning Specialist with 3–4 years of experience to directly support the Head of Communications Planning in building audience-centric, insight-led planning frameworks. The ideal candidate is flexible, data-savvy, and passionate about understanding consumer behavior through media and research tools.Job...

  • Media and Marketing Operations Director

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Suntory PepsiCo Vietnam Beverage Full time ₫120,000 - ₫180,000 per year

    Who We AreAbout Your RoleMarketing Director of Media and Marketing Operations is responsible for driving excellence across media planning and execution, marketing activities execution, and operational efficiency. This role ensures that marketing investments deliver maximum ROI, campaigns are flawlessly executed, and cross-functional teams are aligned to...

  • Media Planner

    5 days ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam Ecomobi PTE Full time $800,000 - $2,000,000 per year

    JOB DESCRIPTIONJob title: Media PlannerLocation: 3-4 Floor, Dashaus Building, 27AB, Tran Nhat Duat Street, D1, HCMCLevel: Leader/Manager--Responsibility:Campaign Strategy & Planning:Lead development of integrated Marketing/Media/Affiliate plans (focus on TikTok Shop), ensuring alignment with business and brand objectives.Oversee campaign planning, execution,...

  • Media Manager

    2 weeks ago

    Ho Chi Minh City, Ho Chi Minh, Vietnam aDigit Asia Full time ₫7,200,000 - ₫9,600,000 per year

    Media Manager – aDigit AsiaAbout UsaDigit Asia là một agency Digital Marketing tập trung vào Paid Media, Conversion Optimization và Brand Promotion.Chúng tôi tin rằng con người là yếu tố tạo nên giải pháp sáng tạo và hiệu quả, giúp thương hiệu bứt phá trong kỷ nguyên số. What You'll DoLập kế hoạch &...