Senior Strategic Planning Manager
1 day ago
Hồ Chí Minh
Full-time
Adtima, a leading digital marketing solutions provider on the Zalo ecosystem, has a proven track record of success in driving growth for businesses in Vietnam. As a strategic commercial partner of Zalo, we have established ourselves as Leader in Mobile, pioneering in mobile-first marketing strategies.
As a Strategic Planning Manager at Adtima, you’ll play a pivotal role in developing and implementing cutting-edge solutions that leverage AI and data analytics to drive success across media ads, customer experience, and CRM.
By joining Adtima, you'll gain valuable experience and expand your expertise in digital marketing, while working with a talented team to create innovative solutions that meet the evolving needs of our clients.
**What you will do**:
- Market Research and Audience Insights:_
- Conduct in-depth market research: Stay up-to-date on industry trends, competitor activities, and emerging technologies.
- Identify unmet needs: Identify gaps in the market and opportunities to create innovative solutions that address customer/ client pain points.
- 2. Strategic Solution development: _
- Build expertise of Adtima & Zalo ecosystem with a deep understanding of platforms’ capabilities and strengths in user base, technology and client service.
- Develop tailor-made solutions for our clients: Collaborate with account team to review market demand and client’s brief, develop a thorough understanding of business objectives and challenges, and develop solutions that address their unique requirements.
- Proactive innovation: Continuously explore new opportunities and develop innovative solutions that leverage platforms’ capabilities, aiming at generate sustainable revenue streams.
- Solution optimization: Track and analyze the performance of implemented solutions to identify areas for improvement and optimize results.
- 3. Client Engagement: _
- Consult with clients, understand their needs, and develop tailored solutions.
- Effectively communicate and present recommendations to clients, ensuring they understand the value proposition of Adtima's solutions.
- 4. Project management & collaboration: _
- Lead and manage cross-functional teams to ensure successful implementation of strategic initiatives.
- Track and analyze project performance to identify areas for improvement.
- 5. Team Leadership: _
- Mentor and develop team members, fostering a collaborative and innovative work environment.
**What you will need**:
- Experience: 5-7 years of experience in a similar role within a digital marketing agency or technology company;
- Skills: Strong analytical and problem-solving skills, excellent communication and presentation skills, proficiency in data analysis tools, and a deep understanding of digital marketing trends;
- Competencies: Ability to adapt to new challenges, solve complex problems, analyze use cases, and develop effective solutions that meet client demands;
- Success Metrics: Proven track record of successfully handling clients, delivering new solutions, and demonstrating expertise in complex knowledge areas;
- Collaboration: Ability to work effectively with stakeholders across different teams and handle conflicts constructively.
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