Business Analyst

**ABOUT THE ROLE**: The Business Analyst (Product) plays a critical role in translating business goals into actionable product strategies, ensuring that our digital health solutions maximize patient engagement and align with our mission of global health impact. **WHAT WE OFFER**: - A permanent global contract, with fiercely competitive salary - Relocation support to Vietnam for Expats (financial and practical) - Comprehensive private healthcare support from day one - Individualised career progression and development framework - Hybrid working - 3 days in the office - 14 days PTO, plus national holidays off - Performance-related bonus - MacBook and associated tech on day one - An inclusive culture where everybody in the business has direct impact **WHAT YOU WILL DO**: - Implement user researchs and product designs/ideas testing - Identify and clarify business goals and product needs - Create and maintain comprehensive product requirements documentation - Define product specs and manage product backlog - Facilitate collaboration between product and technical teams - Define UAT and unit tests with the QA team - Test and improve on user feedback. - Improve product analytics to support data-driven product optimization decisions. - Run A/B testing. - Analyze customer feedback and recommend product improvements **WHAT YOU WILL NEED**: - Strong analytical and communication skills - Experience in software product development requirements gathering - Proficiency in Agile methodologies - Good English communication skills - Ability to work effectively in a fast-paced startup environment - Figma is a plus - Bachelor’s degree in Business, Marketing, or Engineering. **WHY JOIN US?**: - Strong and genuinely patient-focused company mission (see below) - Truly global start-up with a blend of diverse cultures and backgrounds - Excellent financial credibility and refreshingly clear future vision - Phenomenal growth plans and an excellent company spirit - Regular social events; our football team "Elfie FC" is taking Saigon by storm - Dedicated career pathways and training to support your development - Experienced founders with 20+ years experience in digital health, software, and partnership development in both bluechip and start-up companies - and successful previous exits **ABOUT ELFIE**: Elfie is the first completely free, gamified mobile app that rewards users for monitoring their health. Our vision is to become the world's largest self-reported medical record platform, supporting all therapeutic areas in a single, gamified, and free app for maximum impact. We have a footprint in 7 countries (Brazil, France, United Kingdom, Turkey, Egypt, Hong Kong, Singapore, and Vietnam), growing to 12 by the end of 2025. **How do we monetize?** We have 2 independent yet synergic business models: - **Insurers and employers**: Elfie premium version (aka ElfieWorks) is an employee health program sponsored by employers and insurers. These companies need employees to stay in good health and engaged to increase productivity and keep ever-increasing healthcare costs under control. ElfieWorks is designed and distributed in partnership with a global insurance broker and partner insurers. **What is our culture?** We have one single NorthStar at Elfie: maximising global health impact. It is a measurable KPI that is a function of the number of lives impacted and the level of impact on each individual. Everybody's KPIs across all departments are aligned with this. All our partnerships and revenue streams are also aligned with this. We have 4 values: - **Patient-first**: Whatever goes against our North Star (maximising patient health impact) is eliminated, all ideas and projects are prioritised accordingly. - **Think big**: We don’t allow our fears and unknowns to limit our ambition and solutions. - **Take ownership**: We are not tasked to execute a process but responsible to find a scalable solution. - **Resilience**: We don’t allow challenges and setbacks to lower our motivation and commitment to our mission, regardless of the personal discomfort it means. Check out the Elfie app: **WHAT NOW?**: