Assistant Brand Marketing Staff

2 weeks ago

Ho Chi Minh City, Vietnam Công Ty TNHH Perfect Companion Việt Nam Full time

**Mô tả công việc**: (Mức lương: Thỏa thuận) Brand management - Manage the assigned product portfolio. Recommend medium/long term brand strategies (including segmentation, positioning, targeting of the product and building brand equity). - Assures the exploitation of the consumers’ predilection for both the products and brand promises creatively and effectively in order to increase market share, sales volume, revenue and profit. - Make annual marketing plan, budget plan for each brand. - Monitor and analyse Brand performance, Sales performance, Market requirements, then recommends appropriate actions for the marketing mix. - Plan and responsible for the execution of integrated marketing communications (IMC): - Cooperate to the Import Dept. in customs clearance procedure. - Tracking the inventory and support the forecast plan. - Compiling communication plan, creative brief, media brief and production; Coordinates with advertising agency, suppliers and internal resources to develop ATL (Print Ad, Online advertising, PR, outdoors ) - Plan and execute the consumer promotion on both TT and Online - Coordinate with Event to run BTL activities (sampling event, brand activation, seminar, offlinein order to build brand equity (TOM brand awareness, loyalty, unique - strong-favourable brand associations & images) - Coordinate with designer to make materials for POSM, POP, Gifts New Product Development (NPD) - Research, evaluate and planning Marketing Strategy for launching new products. - Tracking, report and adjusting the launching plan of new products to assure the high effectiveness. - Cooperate to Group, other departments to make the launching plan effectively. Market analysis; report - Analyse of changes and development trends of the market. - Analyse the business situation and marketing activities of the brand and competitors. - Understanding insights, behaviour, consumption trends of target customers - Evaluate market feedback; competitor's marketing communication activities to suggest appropriate communication ideas for each campaign. Perform other duties as assigned by manager. **Chức vụ**: Nhân viên/Chuyên viên **Hình thức làm việc**: Toàn thời gian **Quyền lợi được hưởng**: - Laptop - Chế độ bảo hiểm - Du Lịch - Phụ cấp - Đồng phục - Chế độ thưởng - Chăm sóc sức khỏe - Đào tạo - Tăng lương - Công tác phí - Nghỉ phép năm **Yêu cầu bằng cấp (tối thiểu)**: Đại Học **Yêu cầu công việc**: - Using MS software such as Word, Excel, Power point, Outlook. - English: Intermediate. - Good analytical skills - Strong communication skills and team orientation. - Creative, passionate - Hard-working and ready to work in high pressure environment. - Proactive and takes initiatives. - Have >2 years’ experience in Marketing as the same position (FMCG will be an advantage) **Yêu cầu giới tính**: Nam/Nữ **Ngành nghề**: Quản Trị Thương Hiệu (Branding),Truyền Thông/Báo Chí,Truyền Thông/PR Đại Học Không yêu cầu

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