Executive, Marketing

**Mô tả công việc**:
(Mức lương: Thỏa thuận)

The role of a Marketing & Communications Executive at UTS is a unique opportunity to explore deep consumer and market insight to drive short and medium-term profitable growth by working closely with different functions (Internal and external) to deliver exceptional brand experiences in the marketplace and make sure all the touch points between brand and customers are memorable.

A. YOUR RESPONSIBILITIES

1. Market Research & Forecast
- Support line manager to collect market information to identify market needs, target markets, new markets;
- Support line manager to conduct qualitative and quantitative surveys / research to understand target customer needs;
- Support line manager to regularly update new trends / information in the market in order to timely adjust Marketing - Admissions strategies / plans.

2. Brand Management
- Support line manager to define market segmentation, target customer identification and brand positioning, brand identity & brand equity;
- Resolving trademark-related legal issues;
- Build up, manage and produce content to maintain the school‘s official communication channels: Facebook, Youtube, Instagram, LinkedIn, Zalo, Tiktok...;
- Build, manage & operate website;
- Consulting & managing the presentation of all platforms for exchanging information to parents under the operating responsibility of other departments;
- Continuously monitor and update news from all educational groups on social networking platforms to capture market trends and make appropriate predictions;
- Responding to information that parents sent to Marketing-managed social media platforms;
- Support to identify and handle communication crises (if any).

3. Formulate strategies, plans and deploy intergrated marketing activities for enrolment
- Support line manager to build communication themes throughout the school year using internal or external resource;
- Support line manager to define strategy and plan multi-channel communication & marketing based on market situation, parents‘ needs and actual service provided by the school;
- Implement marketing activities on digital platforms;
- Implement traditional marketing activities.

4. Management of communication activities
- Check and approve the style, presentation and part of the communication text sent from the official communication channels of UTS;
- Synthesize and store all school communication content throughout the school year.

5. Event organization
- Planning, budgeting and organizing marketing events;
- Planning, budgeting and organizing Admission events;
- Participating in/hosting sponsored events;
- Support the organization of school‘s general events: Opening ceremony, closing ceremony, summer program,etc.

6. Filming, designing and censoring publications/products for school-wide operation
- Check the content of publications serving the activities related to parents and students;
- Conceptualize school products: Uniforms, souvenirs, gifts/commercial products, learning tools, etc;
- Conceptualize & design print products for academic events (Banner, backdrop, etc), film and build academic materials (eg: Welcome G1 student series).

7. General missions of management and administration
- Consult and offer professional solutions under functional units;
- Organize, manage and archive department‘s document, information & data;
- Prepare reports relating to department functions & and duties;
- Support other departments in fulfilling school-wide tasks when required;
- Other tasks diretly assigned by the Board of Management.

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:
Competitive salary & benefit package
Comprehensive training program & development roadmap for all positions
Preferential tuition & other fees for employees’ children studying at UTS

**Yêu cầu bằng cấp (tối thiểu)**: Đại Học

**Yêu cầu công việc**:
1. QUALIFICATION
- University Degree with Marketing/Business background.

2. EXPERIENCE/KNOWLEDGE/SKILL
- Well-experienced with Marketing background at least from 01 year and above;
- Used to work in Education industry is a plus.

3. DESIRED SKILLS
- Love working with students;
- Strong business mindset, analytical power, good communication and presentation skill;
- Have good sense of beauty;
- Energized, open-minded and proactive;
- Practical creativity and result-oriented;
- Passion to growth and strong time management skill to work in a changeable environment, manage workload and multiple projects;
- Responsible and honest at work;
- Careful and detailed with both words, numbers and visual;
- Good English at 04 skills.

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: Quảng Cáo/Marketing,Social Marketing,Truyền Thông/Báo Chí,Truyền Thông/PR

Đại Học
Không yêu cầu