[hcm] Game Product Marketing

2 days ago


Ho Chi Minh City, Vietnam Công ty Cổ phần EZ Technology Full time

**Mô tả công việc**:
(Mức lương: Thỏa thuận)
- Conduct market research, benchmarking, and consumer studies to identify the game’s target audience and define its positioning, marketing pillars, and USP
- Develop marketing programs focusing on innovative activations, viral content, and meaningful partnerships, and orchestrate their implementation by coordinating the other teams (Production, LiveOps, UA, Social & PR )
- Manage promotional assets creation for your game (video ads, screenshots, store descriptions )
- Collaborate with the user acquisition team to optimize the advertising campaign targeting and assets
- Analyze the performances of your marketing campaigns and report to the head of portfolio & Head of Growth
- Participate in game development by making recommendations to improve user experience, engagement, retention, and shareability, and to better integrate in-game promotional events and marketing mechanisms

**Chức vụ**: Nhân Viên/Chuyên Viên

**Hình thức làm việc**: Toàn thời gian

**Quyền lợi được hưởng**:

- Equipped with a PC or laptop.
- Competitive salary based on interview results.
- Bonus based on individual/team performance.
- Opportunity to own what do you from start to finish.
- Opportunity to be guided and work with professionals in the industry.
- Join our young, multi-national and multi-cultural team of talents.

**Yêu cầu bằng cấp (tối thiểu)**: Chứng chỉ chuyên ngành

**Yêu cầu công việc**:

- 2+ years in consumer marketing, ideally in online entertainment or sports/fitness products
- Knowledge and passion for video games or strong interests in basketball or fitness activities
- A creative spirit capable of creating innovative marketing programs that are result-oriented
- Strong leadership skills
- Talented communicator with an excellent grasp of the English language
- Ability to work with a wide range of profiles (business, game design, UA, etc.)

**Yêu cầu giới tính**: Nam/Nữ

**Ngành nghề**: CNTT - Phần mềm,Digital Marketing,Media Planning,Quảng Cáo/Marketing,Social Marketing

Chứng chỉ chuyên ngành
2 - 4 năm


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