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Influencer Marketing Specialist

2 months ago

Ho Chi Minh City, Vietnam Unilever Full time

Ready to move forward in your career? Please check out positions **Influencer Marketing Specialist, Nutrition SEA, **located in Ho Chi Minh City.

**Main Purpose of Job**

The Influencer Marketing Specialist will be in-charge of creating the influencer marketing strategy and building long-term KOL partnerships for Nutrition SEA.

**Main Accountability**
- Work with the marketing team in each market to build Unilever Nutrition SEA's network of advocates.
- Evaluate KOL strategies for each campaign in Nutrition SEA
- Codify principles for what works for shoppable content and give inputs to improve on the content (including livestreaming content)
- Build influencer vetting & measurement capabilities across the Nutrition SEA region.
- Work with the people data center team to drive the content trendjacking agenda for the region.

**Experience Required**:

- Bachelor’s degree
- At least 2 years experience in an influencer marketing / public relations role
- Able to work independently and lead teams.
- Able to communicate effectively and work as part of a wider, cross-channel team.
- Eager to learn, with a proactive approach to expanding knowledge and capabilities.
- Analytically minded with an aptitude for reading data to identify trends and actionable insights.
- Good command of English.

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