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Groupm Nexus Manager, Search

1 month ago

Ho Chi Minh City, Vietnam GroupM Nexus Full time

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a
**Manager, Search** to join us.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

**Reporting of the role**
This role reports to Senior Manager, Search

**3 best things about the job**:

- Be a game-changer Create an outstanding team by building an unrivalled biddable media delivery capability in the market that can deliver demonstrable competitive advantage.
- Building best practice: Setting the benchmark for how each of the performance media channels delivery models to ensure client KPIs are achieved with a best-in-class quality assurance approach an inbuilt continual improvement
- Collaborate with world class agencies: Partner your team with the GroupM media agencies to deliver a fully integrated service model

**In this role, your goals will be**:
**In three months**:

- Win the team’s trust
- Thorough understanding of the processes, platforms, tools, technologies in use on client business
- Get on top of all the ongoing campaign operation

**In six months**:

- Strengthen the existing standardized operational effectiveness
- Marked improvement in performance results across categories
- Explore new solutions to market as they become available
- Lead strategically & create best in class work out of Vietnam which could be taken to other markets.

**In 12 months**:

- Be a trusted expert and leader of team raising your individual and team profile internally and regionally
- Create best in class work to be recognized not only in Vietnam but also across the network
- Driving process level improvement for creating operational efficiency and workload

**What your day job looks like**:

- Independently manage the assigned teams and implement Search campaigns on major platforms (e.g. Google, Microsoft Advertising, Amazon) across all GroupM Agency accounts
- Formulate Search strategies for client’s campaigns, ensuring that recommendations and decisions are consistent, imaginative and deliver results. (including draft media schedule) for GroupM agency planners/teams
- Provide actionable insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations
- Lead and implement Search campaign activities of established local and global brands across multiple industries
- Attain Google Ads Search and Analytics certifications
- Manage a team and be responsible for team coaching and day-to-day supervision
- Explore and conceive novel opportunities to expand our advisory offering
- Establish working models for Search to be used by GroupM Agency teams as a planning and an operations model
- Any other project or tasks as assigned from time to time

**What you’ll bring**:

- 6+ years working experience in Digital Marketing or relevant industry
- 3+ years in managing a technical team
- Proficiency with Microsoft Excel and PowerPoint
- Experience managing a team to deliver best in class client campaigns
- Deep knowledge of Search as a behavior not a platform. Covering Search planning expertise on verticals, social, e-Comm, audio
- Practical expertise in paid Search activation on the global/regional biddable platforms including Search management platforms Google, Microsoft Advertising and relevant platform certification
- Able to manage competing priorities in a fast-changing environment
- Leadership skills demonstrated as the ability to anticipate and remove barrier to productivity, drive teams towards clear goals, take effective decisions and challenge the status quo
- Strive for excellence demonstrated by setting high standards for yourself and others, holding teams accountable, focusing on continuous optimization while mitigating risks
- Strong analytical, problem solving and time management skills
- Creative and a good team player
- Knowledge of digital marketing preferred
- Detail orientation and well-organized
- Ongoing interest in digital marketing, industry trends, best practices and emerging technologies

**More about GroupM**

GroupM is the world’s leading media investment company responsible for more than $50B in annual media investment through agencies Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company, Xaxis. GroupM’s portfolio includes Data & Technology (Choreograph), Investment and Services, all united in vision to shape the next era of media where advertising works better for people.

By leveraging all the benefits of scale, the company innovates, differentiates and generates sustained value for our clients wherever they do business.

**About Vietnam**

It’s no secret Vietnam is the fastest growing media market in Asia Pacific. Ad spend in Vietnam grew rapidly last year, with internet penetration reached in excess of 59.4% duri