Trade Marketing Leader

6 months ago

Ho Chi Minh City, Vietnam Công ty TNHH CUBE HNB Full time

**JOB DESCRIPTION**

**Trade Marketing Strategy**:

- Develop a Trade Marketing strategy based on market research, target audience, and company's business goals.
- Define detailed guidelines to ensure that this strategy will support optimizing sales performance, increasing market share, and building relationships with supplier partners and retailers.

**Implementation Planning**:

- Create a specific plan to execute the Trade Marketing strategy, including planning for advertising activities, promotional programs, discounts, and market events.
- Ensure that this plan aligns with business goals and available resources.
- Evaluate competitors and define the potential markets.

**Partner Engagement**:

- Find potential partner, expand distribution channels, penetrate deeply into the process of promoting partners' sales through marketing strategies, pricing strategies,...
- Work closely and establish strong partnerships with supplier partners and retailers.
- Ensure that the company's products are well-represented and accessible on marketplace platforms and at the point of sale.

**Building & Budget Management**:

- Build annual Marketing budget
- Manage the Trade Marketing budget to ensure that activities are carried out effectively and within budget.

**Data Analysis**:

- Monitor and evaluate the performance of Trade Marketing campaigns using data analysis tools.
- Evaluate the data collected to suggest improvements to the Trade Marketing strategies.

**Brand Identity Building**:

- Ensure that the company's products and brand are properly represented at the point of sale and on marketplace platforms.
- Ensure consistency in how products and the brand are presented and the messaging used.

**JOB REQUIREMENTS**
- Bachelor Degree in Marketing, Communications, Advertising, Business Administration or related majors.
- Experience of 3 years or more in the field of Trade Marketing, in the Beauty and Pharmaceutical Supplement Industry or FMCG is advance.
- Deep understanding of Marketing and Advertising, Promotion, Activities, Trade Marketing B2B principles.
- Ability to interact and communicate well with partners and internal teams.
- Ability to work independently and in a team, ability to work in a dynamic and high-pressure environment.
- English Proficiency (Communication & Writing).

**BENEFITS**
- Feel free to suggest ideas and be creative at work.
- Trained and supported to participate in professional training courses.
- Clear and transparent promotion path.
- Young, dynamic, open working environment.
- Attractive benefits package: Social insurance, health check, phone allowance, gasoline, lunch, holiday bonus, hospitality, job review and annual salary.
- Opportunity to meet and learn from the company's major strategic partners.

**Salary**: 15,000,000₫ - 30,000,000₫ per month

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