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Content Marketing Executive

1 month ago

Ho Chi Minh City, Vietnam SENS Full time

**JOB DESCRIPTION**
- Understand company’s vision, mission, corporate culture, business services;
- Collaborate with the Business Development Team to ensure alignment of marketing strategies and define the company’s brand identity and story
- Develop and execute content marketing plans to support marketing objectives across various channels (e.g., website, blog, social media platforms)
- Perform keyword analysis and enhance content for SEO to improve visibility and organic traffic
- Measure and report on the performance of platform distribution, tools for tracking engagement, conversion and other KPIs
- Conduct market research in the tech industry to position the company brand through content marketing and implement innovative strategies
- Foster engagement and interaction with the online community
- Support for internal branding events.

**REQUIREMENTS**
- At least 6 months of experience in content marketing, familiarity with the IT field is a plus
- Bachelor's degree or equivalent in Marketing, Journalism, Communications or a related field
- Excellent writing and editing skills with a strong attention to detail
- Strong writing and editing skills, with a keen eye for detail and creativity
- Experience with graphic design tools (e.g., Canva,...)
- Have strong knowledge of SEO tools and advertising platforms analytics platforms.
- Being able to think strategically, customer-centric and have marketing insights
- Strong analytical skills with the ability to interpret data and convey insights
- Strong understanding of digital marketing principles
- Fluent in written and verbal English
- Detail-oriented, entrepreneurial, innovative, responsible and like challenges

**BENEFITS**
- 13th-month salary
- Premium Private Health Insurance (PVI)
- Annual leave up to 14 days + 2 WFH days per month
- Company trip once a year
- Company activities (English Club, workshop, etc.)
- Yearly salary review
- Laptop and other working devices provided

Loại hình công việc: Toàn thời gian