Senior Performance Marketing Specialist
5 months ago
**I. KEY JOB DUTIES**
- Plan and execute user acquisition campaigns:
- Develop and implement comprehensive UA strategies across paid (PPC, social media, programmatic), organic (ASO, content marketing), and referral channels.
- Manage campaign budgets and optimize spend based on data-driven insights.
- Conduct A/B testing and iterate on creatives, targeting, and bidding strategies to improve campaign performance.
- Analyze and report campaign performance:
- Monitor key performance indicators (KPIs) including cost per acquisition (CPA), lifetime value (LTV), and conversion rates.
- Generate insightful reports and present findings to stakeholders to inform future campaign decisions.
- Identify trends and opportunities for growth based on data analysis.
- Manage partnerships and negotiate deals:
- Build and maintain relationships with ad networks, media partners, affiliates, and influencers.
- Negotiate contracts and secure optimal rates for performance marketing campaigns.
- Stay ahead of the curve:
- Keep up-to-date with the latest trends and technologies in the UA landscape.
- Research and recommend new channels and strategies to drive user growth.
- Be a source of knowledge and expertise for the marketing team.
- Monitor competitive best practices, keep up with industry trends and continually introduce new ideas, and work with the creative development team for improving performance.
- Develop performance marketing strategies to expand our customer pool
**II. EDUCATIONAL REQUIREMENT / SKILLS / ATTRIBUTES**
**KNOWLEDGE**:
- Definition of metrics and their relationship in analyzing digital ad campaigns
- Advanced concepts of UA (retention rate, ARPU, ARPDAU, LTV, IPM, cohort, organic uplift,...)
- Fundamental Concepts of Marketing & Business
- Experience in creative production or marketing idea pitching
- Fundamental concepts of ASO
**SKILLS**:
- Good at mathematics
- Fluent in English (daily interactions with international partners)
- Advanced Excel skills
- Experience in setting up and optimizing campaigns on Facebook Ads & Google Ads or other ad networks.
- Experience in using marketing tools
- Experience in using project management tools & framework
- Experience in using tools to analyze data
**ABILITIES**:
- Logic & analytical thinking
- Self-learning skill
- Manage to deliver results in a timely manner Creative and independent in problem-solving
**ATTITUDE**:
- Data-driven mindset
- Carefulness and detail-oriented
- Optimize and automation mindset
- Passionate in the gaming industry and digital marketing
- Highly self-motivation and self-management
**III. WHY YOU’LL LOVE WORKING HERE**
- ** Professional, creative working environment** and talented teams, equal opportunities & **agile culture**:
- **Great facility to work.** You will have a **MacBook and extra high-definition screens**:
- **Electrical standing desk** for the most comfortable seat
- Remote work 12 days / Annual leave 12 days / Sick leave 2 days
- **Paternity Leave** policy offers **more than 10 days of Paid leave**, not including days off.
- Remaining Annual leave will be transferred to the next working year
- **Premium health insurance** package for you and your relatives
- **Annual health check-up** at premium clinic
- Interesting workout activities**:gyM/Fitness, yoga, kick-boxing, football** after work
- **Annual bonus** and **project bonus**:
- **Reward program** for engaged activities and volunteering
- Annual company trip & quarter team bonding activities
- Happy hours and awesome parties
- Development opportunity**:sponsorship for training courses**:
- With regular discussions, you will have a lot of opportunities to learn from experts in their fields
- **International opportunity** to expose and grow
- At least one abroad travels every year. We often send our elites to international conferences like GDC, WWDC, Google I/O... to update the latest technology
- **Additional allowance & gifts** for birthdays, giving-birth, weddings, illness, Mid-Autumn Festival, Lunar New Year, 1/1, 1/5, 1/6
- Pantry booster with food & beverages, **game station & entertainment**: PS4,...
**V. FURTHER INFORMATION**
- Working hours: from Monday to Friday (8:30 -18:00)
- Address: 6th Floor, 40A Lam Son Street, Ward 2, Tan Binh District, Ho Chi Minh City.
-
Performance Control Senior Specialist
5 months ago
Ho Chi Minh City, Vietnam Thương Mại ACS Việt Nam Full timeACS Trading Vietnam Co., LTD, a member of AEON Group (Japan), welcomes all potentials, who are understanding and hands-on **3 year-experience** in finance/banking/e-commerce/fintech/accounting management/retail, for **PERFORMANCE CONTROL SENIOR SPECIALIST** position. Role: Manage and develop the payment schedule/process to Merchants. Key...
-
Performance Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam Chi Doanh Full timeChi Doanh - CB/I Digital are seeking a highly experienced Performance marketing specialist, who plays a crucial role in developing and implementing online advertising campaigns to drive revenue and generate leads for our clients in both the US and Vietnam. Your expertise in managing various advertising platforms, optimizing campaigns, and delivering...
-
Senior Digital Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam Trusting Social Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) We are looking for a Senior Digital Marketing Specialist to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies...
-
Digital Marketing Specialist
6 days ago
Thành phố Hồ Chí Minh, Vietnam 69 Sports Marketing Company Limited Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) Digital Marketing Specialist - Football App - Develop, implement and manage marketing campaigns to promote the app, focusing on app store optimization (ASO), user acquisition and retention strategies. - Enhance visibility and conversion rates on app stores by optimizing titles, keywords,...
-
Senior Digital Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam MSD Full time**POSITION OVERVIEW**: The Senior Digital Specialist is a member of digital, data & analytics team, which aims to foster the digital & data transformation. This specific position will be the digital partner for Business Unit, who will enable marketing initiatives through digital/ omnichannel deployment. This will help elevate customers’ (healthcare...
-
Senior Market Research Specialist
5 months ago
Ho Chi Minh City, Vietnam ITviec Full timeWe are excited to look for a qualified Senior Market Research Specialist, who is passionate about developing thought-provoking questionnaires and delivering impactful reports about the IT recruitment market. In this role, you will be responsible for analyzing market research, creating market insight content, and working with cross-functional teams to promote...
-
Digital Performance Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam Norbreeze Group Full time**ABOUT COCOMI** COCOMI (Formerly Norbreeze Timepieces) was established in 2004 and is a leading accessible luxury Watch and Jewellery Distributor in Southeast Asia. COCOMI operates more than 20 stores (direct and indirect) in Singapore & Malaysia. Further, the company manages all sales channels, such as wholesale, ecommerce, and travel retailers, and is an...
-
Senior Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam The Wise Seeker Services Full timeSmulie, an AI Music Edtech Startup, revolutionizes instrument learning with exclusive AI technology. Our real-time AI feedback enhances practice, and AI generative learning features enable users to play any song effortlessly. We prioritize customer satisfaction, catering to beginners and professionals alike, spreading joy through the simplicity of...
-
Senior Performance Marketing Executive
5 months ago
Ho Chi Minh City, Vietnam FireGroup Technology Full time**Responsibilities** - Plan and execute the paid advertising channels, including Facebook Ads, Google Ads, Shopify Appstore Ads (similar to Google SEM) as main channels to drive growth and revenue. - Measure and report the performance of paid and organic campaigns, and assess against goals (KPIs). - Manage paid, owned, and earned channels to deliver...
-
Senior SEO Specialist
5 months ago
Ho Chi Minh City, Vietnam elsa corp Full timeXem và nộp hồ sơ ngay **Lưu ý**: - Người tìm việc đang xem tin **Senior SEO Specialist**: - **Mã tin đăng: 3645299**. Mọi thông tin liên quan tới tin tuyển dụng này là do người đăng tin đăng tải và chịu trách nhiệm. Chúng tôi luôn cố gắng để có chất lượng thông tin tốt nhất, nhưng chúng...
-
Senior Product Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam Zalo Full timeWe are seeking a Product Marketing Specialist to join our team and drive the marketing efforts for Zalo Mini App. In this role, you will be responsible for researching market trends, developing industry-specific solutions, and crafting compelling messaging to effectively position our product. You will work closely with cross-functional teams to define...
-
Performance Specialist
5 months ago
Ho Chi Minh City, Vietnam Dentsu Aegis Network Full timeWe are looking for someone who has multi-platform experience with expertise across the programmatic as well as self-serve biddable media ecosystem. The person would be responsible for creating implementation plans, setting up, monitoring, optimizing, delivering, and reporting campaigns across these platforms. Over and above programmatic and self-serve...
-
Ads Operation Specialist
6 months ago
Ho Chi Minh City, Vietnam DFO Global Performance Commerce Limited Full timeEntry-Level** Ads Operation Specialist** Wanted! Why Join Our Team? Are you bursting with fresh ideas and ready to embark on an electrifying journey in the world of digital marketing? As an **Ads Operation Specialist** at our company, you'll dive deep into the core of marketing, e-commerce, and advertising by setting up and managing live e-commerce and...
-
Senior PPC
5 months ago
Ho Chi Minh City, Vietnam Công Ty TNHH Artemis Digital Việt Nam Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) - Creating and planning a variety of PPC campaigns across a range of digital channels - Setting up conversion tracking across a variety of channels - Overseeing existing campaigns and making recommendations on how to optimise them - Analysing trends and making data-driven decisions - Assisting...
-
Backend Engineer
5 months ago
Ho Chi Minh City, Vietnam Pmax Performance Marketing Agency Full timePmax Performance Marketing Agency *** - 6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam, District 1, Ho Chi Minh- At office- Posted 27 minutes ago- Skills: - NodeJS Python SQL **Top 3 reasons to join us**: - Attractive Salary & Bonus - Comfortable and Flexible environment - Be trained on...
-
Performance Marketing Specialist
5 months ago
Ho Chi Minh City, Vietnam Công Ty TNHH ELSA Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) - Develop, execute, and measure web conversion campaigns across performance channels (Meta: web conversion, messenger/ Google: SEM, Discovery/...) - Optimize targeting, segmentation, and allocation of budgets across multiple channels to generate revenue with target ROAS - Ensure that leads are...
-
Senior Performance Marketing Executive
5 months ago
Ho Chi Minh City, Vietnam Intrepid Full timeAbout Us Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces...
-
Senior Learning and Development Specialist
5 months ago
Ho Chi Minh City, Vietnam SVTECH Full time**Position**: Senior **Learning and Development Specialist**: **Location: Ho Chi Minh City**: **Quantity: 01**: **Level: Senior/Manager**: **Report to: HR Director**: **Your role & responsibilities**: A Senior Learning and Development (L&D) Specialist plays a crucial role in coordinating all corporate learning and development activities within an...
-
Senior Performance Marketing
5 months ago
Ho Chi Minh City, Vietnam Công Ty Tnhh Một Thành Viên Paragon Premium Aesthetic Services Full time**Mô tả công việc**: (Mức lương: Thỏa thuận) - Nghiên cứu thị trường và đối thủ cạnh tranh: Nghiên cứu thị trường, xu hướng tiêu dùng, đối thủ cạnh tranh để xác định các cơ hội và thách thức trong lĩnh vực Performance Marketing. - Lập kế hoạch và triển khai các chiến dịch...
-
Senior Performance Executive
5 months ago
Ho Chi Minh City, Vietnam Dentsu Aegis Network Full timeThe purpose of this role is work closely with the Digital Performance teams to implement and execute Performance Marketing campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets. Job Title: Senior Performance Executive **Job Description**: The purpose of this role is work closely with the Digital Performance...