Marketing Technology Specialist

3 weeks ago


Hanoi, Vietnam SMARTOSC Full time

**_Consulting:_**

- Perform market research to identify emerging technology trends, understand user demands, and analyze the competitive landscape

- Develop the marketing technology roadmap in alignment with business objectives

- Advise on the selection and implementation of marketing technology tools and platforms

- Provide insights and recommendations to improve marketing efficiency and effectiveness through technology.

**_Implementation:_**

- Execute the deployment and integration of marketing technology solutions (e.g. marketing automation platforms, analytics tools, CRM systems).

- Oversee data integration, ensuring seamless data flow between systems.

**_Execution and Optimization:_**

- Manage and optimize marketing campaigns across various digital channels using marketing technology tools.

- Monitor and analyze the performance of marketing technology initiatives, providing actionable insights.

- Continuously evaluate and optimize marketing processes to enhance productivity and ROI.

- Collaborate with cross-functional teams to ensure successful implementation and utilization of marketing technology.

**_Compliance and Security:_**

- Ensure compliance with data privacy regulations and industry standards.

- Implement and maintain security protocols to protect customer and company data.

**Requirements**:
- Bachelor of Business/ Marketing/ Economics/ IT

- Minimum 3-4 years of experience in marketing technology, with a proven track record in both consulting and execution roles.

- Excellent up-to-date knowledge of the marketing technology landscape

- Strong understanding of marketing principles and digital marketing strategies

- Have experience with marketing technology platforms (e.g., Google Analytics, Marketo, Klaviyo, HubSpot, Salesforce)

- Strong communication and interpersonal skills, with the ability to explain complex technical concepts to non-technical stakeholders.

- Unique blend of strategic thinking, technical expertise, and hands-on execution.

- Excellent metric-driven & analytical skills

- Growth mindset with results-driven approach to marketing (testing, measuring, iterating)

- Attention to detail, good time and project management, ability to see projects from conceptualization to completion

- Team player with attitude to work independently and possess a high level of initiative

- Ability to multi-task in a fast-paced environment

- English Proficiency (IELTS 6.0+)

- Certifications in relevant marketing technology platforms are a plus.

**Benefits**:
- Attractive salary package

- Flexible working hour (between 7:30am - 7:30pm on staff’s preference)

- Premium health care up to $3,000/year

- Working in One of the largest Ecommerce Agencies in South East Asia - Professional English environment

- Free English, Japanese and professional training packages

- Annual company trip inside or outside Vietnam

- Other fun activities: happy hour, quarterly team building, football club, yoga club, swimming club, charity activities, etc.

- Free entertainment parties: Birthday party, Anniversary party, Sum-up Party, Year-End Party, etc.


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