Marketing Content Specialist
4 months ago
_We are seeking a Marketing Content Specialist to join a Proptech Startup, which is a wholly-owned subsidiary of a longstanding Japanese Corporation._
**Responsibilities**:
1. Content Strategy and Planning:
- Orchestrating digital content strategies across all online platforms (Facebook, YouTube, TikTok, Instagram, LinkedIn )
- Managing a content marketing budget
- Planning and execution of monthly and yearly content plan
- Measuring the results of marketing activity to inform future marketing campaigns.
- Managing a team of content marketers, designers, and data analysts.
- Researching and implementing content recommendations for organic SEO success.
- Writing supported documentation: market research, e-book, user guidefollowing business needs
- Liaise with internal departments and external stakeholders (agencies, vendors, partners, KOLs, KOCs ) to establish requirements for marketing campaigns and manage programs.
2. Digital:
- Lead generation through both advertising activities (Facebook Ads, Google Ads, TikTok Ads ) and content creation.
- Continuously research new opportunities, monitor market trends, and propose ideas to grow the digital/online business for the company.
3. Event marketing:
- Planning and execution of online and offline events such as product launching, customer loyalty, seminars, webinars, workshops
- Working with agencies/vendors to check all decoration design, POSM, customer gifts, PGs, etc., to maximize campaign effectiveness
**Requirements**:
- Bachelor's degree in Marketing or a related field
- Experience with content marketing, online community building, online branding, online and offline event organization
- Data-driven and highly analytical
- Proficiency with Google Analytics 4, Facebook Ads, and Google Ads
- Proficiency with social media analytics
- 3-5 years of relevant marketing experience. Experience in Real Estate-related industries is a plus
- Strong analytical mindset and problem-solving skills
- Resourceful, motivated, independent, and takes the initiative to fulfill tasks
- A Customer-Centric and Can-do attitude
- Excellent in English skills (spoken and written).
**Benefits**:
- Salary Range: 18-22M
- Annual salary review
- External training for leadership, language, and software training
- Work in a young, dynamic, and friendly environment together with supportive individuals
- Develop your knowledge and skills in the international working environment for your future career path
- Enjoy additional medical care (accident, healthcare insurance, life insurance)
- Enjoy fully covered team-building trips with the company
- Annual leave 18 full-paid days
Loại hình công việc: Toàn thời gian
Lương: 18.000.000₫ - 22.000.000₫ một tháng
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