B&w Csp Nrm, Catman

**About Unilever**

With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people - we believe that when our people work with purpose, we will create a better business and a better world.

At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.

**Main Responsibilities**
- ** Pack and Price Analysis**: Lead the development of differentiated strategies by channel and customer using EPOS and shopper panel data. Identify and drive pack and price initiatives, ensuring end-to-end solution development.
- ** Promotion Deployment**: Develop and execute promotion plans within the trade investment budget to maximize sales and profits. Analyze promotions to provide sound business recommendations that create win-win scenarios for both the company and customers, focusing on short to medium-term gains.
- ** Price Index Monitoring**: Track and monitor price index metrics (API, CPI, SPI) against promotional guidelines and actions.
- ** Insight Communication**: Share insights and recommendations with CCBT (Cross-Country Business Team) and CD (Customer Development) to enhance trade-spending efficiency across functional projects within specific categories.
- ** Mix Optimization**: Optimize channel, segment, brand, and pack size mixes to improve competitive positioning and margins. Collaborate on mix management both internally and externally.
- ** Cross-Functional Collaboration**: Work effectively with multiple teams and functions, including Customer Development, Marketing Demand Creation, Supply Chain, and Finance.
- ** Data-Driven Decision Making**: Utilize insights and data from various sources (e.g., Nielsen 1Q, EPOS) to create action plans that drive business growth and category success. Manage UAT and data maintenance across multiple systems. Lead the 'Promo Group.'
- ** Market Share Projection**: Project market share based on activities and plans for each channel and account.

**NRM**:
Deliver NRM analysis and align across functions (Brand, Finance, Customer Marketing, Consumer & Shopper Insights, Supply Chain, Category Management, etc.) on key outputs and opportunities to exploit across Price/Pack, Mix and Promotion Optimization.

Creation of selling stories that positions Unilever as an expert in this space to lead the category management

Lead the implementation of Global Tools and Analytics
- ** Data-Driven Decision Making**: Utilize insights and data from various sources (e.g., Nielsen 1Q, EPOS) to create action plans that drive business growth and category success. Manage UAT and data maintenance across multiple systems. Lead the 'Promo Group.'
- ** Market Share Projection**: Project market share based on activities and plans for each channel and account.
- ** Pack and Price Analysis**: Lead the development of differentiated strategies by channel and customer using EPOS and shopper panel data. Identify and drive pack and price initiatives, ensuring end-to-end solution development.
- ** Promotion Deployment**: Develop and execute promotion plans within the trade investment budget to maximize sales and profits. Analyze promotions to provide sound business recommendations that create win-win scenarios for both the company and customers, focusing on short to medium-term gains.
- ** Price Index Monitoring**: Track and monitor price index metrics (API, CPI, SPI) against promotional guidelines and actions.
- ** Insight Communication**: Share insights and recommendations with CCBT (Cross-Country Business Team) and CD (Customer Development) to enhance trade-spending efficiency across functional projects within specific categories.
- ** Mix Optimization**: Optimize channel, segment, brand, and pack size mixes to improve competitive positioning and margins. Collaborate on mix management both internally and externally.
- ** Cross-Functional Collaboration**: Work effectively with multiple teams and functions, including Customer Development, Marketing Demand Creation, Supply Chain, and Finance.

**Category management**:

- Lead Category Management for total B&W esp. unlocking category segmentation to unlock under-served segments like PW and Face and Premium Mix through portfolio review, pack size, promotion and visibility.
- Working closely with MKT, CMI & shopper CMI to generates winning insights

**Experience & **Qualification**
- Bachelor's or Master's degree in a related field.
- Minimum of 5 years in trade marketing, category analysis, and FMCG environm