Junior Analyst

2 weeks ago

Ho Chi Minh City, Vietnam Ogilvy Full time

**About Ogilvy**:
Ogilvy has been the "teaching hospital" for brands since the company was founded by David Ogilvy in 1948. We continue that brand building legacy today through Borderless Creativity - operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Consulting, Advertising, Experience, Public Relations and Health work fluidly across 131 offices in 93 countries.

Ogilvy has been operating in Vietnam for over 25 years and has played a leading role in helping to shape the marketing communications industry in Vietnam today. We remain committed to continuing this legacy and are on a mission to help create the next generation of hybrid and fluid modern-marketing talent by making Ogilvy the "Best Place to Work" in Vietnam for GenZ by 2025.

**Key Responsibilities**

As a Junior Analyst, you will play a critical 'first port of control' lead in unlocking consumers relevant insights and meaning in helping brands achieve marketing and communication goals. You will get 'close and personal' with consumers conversation chatters, digital footprints and behaviours, verbatims, reviews and many other data points you come across as you monitor, tracking and analysizing these information.

To deliver an effective analytics recommendations to your colleagues and clients, you need a keen eye to not only read the information but make sense of it. You will also need to display structural thinking when presenting data in the format of reports. This is important as your direct manager will use this information to brainstorm with you, and come up with sound, logical, and data-driven ideas/approach to solve our client's problems.

You should have strategic and operational mindset and the ability to work with teammates across various departments is also essential.

**Responsibilities include but are not limited to**: Analysts play an integral role in all aspects of client engagements by:

- Performing desktop research
- Analyzing industry and competitor trends
- Auditing all aspects of a brand - from heritage to strategy to visual identity to experience and marketing communications.
- Conducting data gathering interviews and capturing the key points
- Conducting qualitative and quantitative analyses
- Designing and analyzing market research
- Preparing and running simple project teams
- Preparing material for proposals and sales meetings
- Communicating with clients
- Creating client presentations
- Supporting in the development of thought leadership

**Qualifications**
- Team Worker
- Flexible and able integrate in any type of working environment
- Good accounting skills for client communication
- Leadership and service mindset
- Business and entrepreneurship mindset
- Out of the box thinking for recommendations
- Organized and autonomous
- Problem solver
- Hard and fast worker
- Analytical skills
- Eye for innovation
- Digital & Social media enthusiast with an established understanding of the wider digital communications landscape
- Left and right brained: demonstrate creativity in data analysis and understanding.

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