Digital Performance Intern
4 weeks ago
"Win as One" Digital Master Calendar.
ACCOUNTABILITIES
1. Collect information from all Brand Teams for their digital plan (top/mid funnels: Social Ads, KOLs...) including key communication, timing, reach & engagement target, allocation between base branding and commercial driving content.
2. Collect and communicate Digital Performance plan (low funnel: CPAS, Onsite Search, Onsite Package, Affiliate...) include campaign calendar, budget allocation, GMV target and by platform/by SKU focus in term of sales driving.
3. Develop master template to track and synchronize total Digital Plan, give recommendation to ensure all organization is consistent on what to drive, changes from both brands and EC and therefore able to optimize cost and improve overall media spending.
REQUIREMENTS
1. Senior Students (last year of College/University)/ Fresh Graduate
2. GPA: >=6.5/10 or 2.5/4
3. Communication, creative, accountability, proactive, critical thinking, interpersonal skill, digital savvy, social media insight, etc.
4. Fluent in English communication is a plus
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