Marketing Manager

1 week ago


Ho Chi Minh City, Ho Chi Minh, Vietnam InCorp Vietnam (formerly Cekindo Vietnam) Full time
We are looking for a Marketing Manager for our office in District 3, HCMC.

  • Manage the performance of the digital marketing team by ensuring achievement of monthly new inquiries to Incorp Vietnam (Formerly Cekindo) (main KPI) and other agreed digital marketing metrics
  • Lead digital marketing department strategic objectives and execution
  • Identify opportunities for Incorp Vietnam (Formerly Cekindo) to use digital technology to enhance our overall marketing mix: product, price, place, or promotion
  • Identify target markets and develops strategies to communicate with them
  • Do continuous competitor's website benchmarking as sources for constant inputs for marketing department plan and activities
  • Manage and coordinate all marketing, advertising, and promotional activities including but not limited to content & promotion creation, organic SEO & PPC optimization, marketing activities creation for social media and other marketing platform's
  • Manage and coordinate overall content inventory, aligned with digital marketing strategic objectives and Incorp Vietnam (Formerly Cekindo)'s target markets
  • Work with sales team to create regular events, both online and offline for brand awareness and lead generation
  • Effectively manage a team of 4 including fulltime employees and interns in the marketing department
  • Work closely with various specialists and freelancers involved (content writers, SEO, PPC, and web development) and provide recommendations related to the implementation of digital strategies
  • Manage and complete the company's continued rebranding, from Cekindo Vietnam to Incorp Vietnam
  • Manage the design and development of our second website in order to support the rebranding process

Requirements:

  • Business or marketingrelated degree or equivalent professional qualification and/or experience
  • 3+ years in digital and/or integrated marketing roles or strategic marketing consulting.
Experience in all aspects of developing and managing marketing strategies

  • Experience in all aspects of the marketing mix, mentioned previously
Experience leading marketing projects and gathering cross-functional content
Experience in customer and market research
Comprehensive Experience in Content & Inbound Marketing

  • Uptodate with the latest trends and best practices in digital marketing (E.G. latest algorithmic updates)
  • Strong technical marketing skills (preferable: including experience in operating: word press, google analytics, google search console, SEMrush/Ahrefs, Google Ads, mailchimp
  • Relevant product and industry knowledge
  • Skilled and knowledgeable in digital marketing (especially in SEO, PPC, and content marketing
  • Good verbal and writing skill in English is a must (fully bilingual in Vietnamese and English is preferred). An IELTS score of 7+ or equivalent is preferred as well.
  • Creative and proactive characteristics
  • Proficient writing skills
  • Huge ownership of his/her work and can work independently
  • Located in Ho Chi Minh City

Benefits:

  • 13th month salary
  • Company trip, team building, birthday gift
  • Multinational working environment
  • Statutory insurance.

Salary:
From 30,000,000₫ per month

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