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Optimization Executive
2 weeks ago
JOB SUMMARY:
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Title: Optimization Executive/ Senior Executive (Global Market)
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Department:Media
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Year of Experience:1-4 years+
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Job Level:Executive/Senior Executive (OE1/OE2)
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Report Line: Head of Global Expansion
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Peer: Media Planner, Strategy, Account, Media Expertise
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Subordinate: None
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Salary Range: Negotiable
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Hiring Purpose: New Hire
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Working Time: 9:00 - 18:00, Monday
- Friday
Working Location:6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam
OBJECTIVES:
We are looking for a Optimization Executive/ Performance Executive for Global Market to join our team, who will be providing researching, packaging and delivering media products to our clients in the Global market (USA).
You will also be part of a growing multifaceted digital media team that develops advanced analytic solutions for top companies across the industries.
PMAX PERKS FOR THIS POSITION
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Partnership: Premium partner of Facebook, Google, Appsflyer, and Zalo. Continuously updated training programs directly from Google, Facebook, Tiktok, Admicro,
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PMAX Team: Support from Expertise Team (specialized in innovation, channel knowledge, SWAT for projects) and senior colleagues to grow fast-track along with guidance from conscientious line manager.
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Career Development:Clear career path (8 levels) with transparent assessment criteria to step up. Upgrading your level with performance appraisal every 6 months or at any time as long as you meet the expectations of the next level thanks to your achievements and values.
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Challenges: PMAX's Optimization Executive has the opportunity to work more deeply with each solution, understand more about other factors affecting the customer's business besides Paid Media and make appropriate recommendations such as Digital Branding, Strategy, Commercial, Creative, Tech & Data, Owned/Earned Media,
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PAXY:Advanced media system created and developed by Internal PMAX to support automated performance marketing activities from data processing, advertising optimization, insight analysis, making recommendations on plans and reports.
JOB DESCRIPTION:
Product development (Media products for Global business) (50%):
- Market Research: Conduct research on market trends and best practices to collaborate with relevant departments in packaging media products (Amazon, Facebook, Google, Tiktok, )
- Client and
Internal Feedback:
Collaborate with clients and internal departments to gather feedback and continuously improve the product.
- Product Distribution: Distribute the product to operational teams through documentation, training, and knowledge sharing.
Product Operations for Global market:
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Media Planning (20%):
- Plan the digital media plan as a solution for the client's problem.
- Develop the quarterly and annual media plan, budget allocation
- Daily planning budget and tasks to deliver on time with acceptable result/ outcome.
Digital Campaign Execution (70%):
- Responsible for the execution, the day to day running of all search, social, and display advertising campaigns (with instructions of LM)
- Measure and report performance of all digital marketing campaigns, and assess against goals (CPL, CPO, ROAS, CAC, )
- Identify trends and insights, and optimize spend and performance based on the insights.
Report & Analytics (10%):
- Generate Campaign Reporting to have key learning for upcoming projects
JOB REQUIREMENTS:
Skills & Knowledge & Qualification
Must have:
- Selfmotivated, cando attitude, bring optimism and positive energy to the team
- Fastselflearning, want to grow & develop yourself at the max speed
- Have the ability to work under pressure (big big pressure)
- Analytical skills & problemsolving skills
- Project management skills with the ability to handle multiple tasks and campaigns with an intensive workload.
- Effective verbal and written communication skills in English
Good to have:
- 1year experience in marketing team or media agency background.
- 1year experience in Google Adword, Facebook Ads.
- Having experience in Global market
PMAX-er Identification
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Client Impact: Everything we do is ultimately to deliver real client impact and value.
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Innovation: Innovation is to drive change and innovative new ideas to create more values for clients, teams and society.
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People development: People development is to attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
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Integrity: Integrity is to be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
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Teamwork and fun: Teamwork and fun is the cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for
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