Store Visual Merchandiser

Location

Hanoi, Hanoi, Vietnam

Contract

Full-time

Brand

WHAT YOU'LL DO

As a Visual Merchandiser, you'll play a key role in creating an inspiring and consistent customer experience by implementing visual standards and driving commercial excellence. Acting in line with our values, you'll contribute to your success and that of the company.

You will:

• Execute visual, commercial, and styling curation in line with store guidelines and calendars to enhance the customer experience and drive sales in your store.
• Analyse sales performance, maintain stock levels, ensure garment care and identify and prioritize visual and commercial opportunities in collaboration with Store Management.
• Use your trend and competitor insights to coach and develop the store team, equipping them to deliver a great customer experience.
• Represent yourself and the brand positively during all customer interactions.
• Support Sales Market with store expansion projects.

WHO YOU'LL WORK WITH

Our stores are the heart of our company, where customers experience our brand firsthand. As part of the dynamic Store Team, every role—from Sales Advisors, Department Managers, to Store Managers and Visual Merchandisers—contributes to creating an inspiring and welcoming environment. You'll also connect with the wider Area Team, collaborating across stores to share insights and drive success together.

Alongside your team, you'll play a vital role in helping customers feel confident and express their individuality with the latest trends and timeless styles. By building meaningful connections with customers in our stores, we make fashion accessible and sustainable for all.

This role will be reporting to the Store Manager.

WHO YOU ARE

We are looking for people with…

• Strong Visual merchandising and commercial experience in a dynamic environment, with a solution-oriented mindset.
• Knowledge of how to manage, analyse and act on sales reports and the selling equation.

And people who are…

• Passionate about fashion and delivering an exceptional in-store experience.
• Motivated to create outstanding customer experiences while promoting and driving sales.
• Creative, curious, and proactive.
• Skilled communicators who can lead and inspire store teams to achieve collaborative results.
• Flexible and action oriented.

WHO WE ARE

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future.

WHY YOU'LL LOVE WORKING HERE

At H&M Group, we are proud to be a vibrant and welcoming company. We offer our colleagues attractive benefits with extensive development opportunities around the globe.

• All our colleagues receive a global employee discount, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our global employee discount, all our colleagues are included in our H&M Incentive Program – HIP.
• In addition to our global benefits, all our local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries.

JOIN US

Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, our strong values, and opportunities for growth. But most of all, it's our people who make us who we are.

Take the next step in your career together with us. The journey starts here.

If you feel that your experience, skills and ambitions are right for this role, please send your application in English as soon as possible, but no later than 30/11/2025. Due to data policies, we only accept applications through career page.

• We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.