Performance Marketing Specialist

Founded in 2009 in Orange County, California, Yes4All has grown to become one of the leading names in the fitness, furniture and lifestyle market. A significant player in e-commerce since 2016, we were among the first invited to Amazon's Vendor Central (AVC) program and have been a top-12 Sports & Outdoors brand on Amazon since 2021.

We expanded our presence across the USA and 17 international markets, reaching $132M GMV with 74% YoY growth in 2023, achieving 26% YoY GMV growth in 2024 and a 3.5X increase in EBITDA. With 2,000+ SKUs on platforms like Amazon, Wayfair, and Walmart, we continue to scale.

Guided by Mr. Nguyen Chi My, we leverage Vietnam's competitive strengths and strategic manufacturing partnerships to drive innovation. Beyond our own success, we empower Vietnamese SMEs, providing expertise to scale internationally.

At Yes4All, our people are at the heart of our success. We empower our team members to
Shine The S.E.A
by embracing extreme ownership, which fosters authentic and trust-based collaboration and drives sustainable value creation. As part of the
CriTICal SquaD
, our members embody core competencies that set us apart. We foster a dynamic and supportive environment, encouraging individuals to grow, take initiative, and make incredible impacts.

Our vision
: To become the global leader in innovative products and services, delivering excellence, quality and affordability for all.

Our mission
: To empower global consumers with access to quality and affordable products through innovative e-commerce solutions, while fueling the success of innovators, brands and manufacturers.

I. Job Descriptions

• Performance Marketing Operation
• Implement and optimize the effectiveness of running ads for each campaign.
• Coordinate with related departments to exceed the business profit target.
• Prepare weekly / monthly / quarterly reports to analyze and measure advertising performance.
• Conceptualize, setup, launch and optimize new SEM campaigns.
• Marketing Research, Standardization and Optimization
• Keyword research and SEO consulting for relevant professional teams to ensure input quality for ads campaigns.
• Research and implement other advertising tactics (besides SEM) to help increase the efficiency of ads campaigns.

Ii. Requirements
Knowledge

• Bachelor's degree in Marketing, Business, or a related field.

Skills

• Strong analytical skills and ability to make informed decisions using data.
• Proficient in data analytics tools such as Excel, Google Sheets, and Google Data Studio.
• Proficient in SEO and SEM tactics and able to create effective performance marketing plans.
• Excellent project management and organizational skills, with the ability to handle multiple projects simultaneously.
• Strong communication and interpersonal skills, able to work cross functionally and collaborate with teams across the organization.
• Good English and comfortable interacting in a multinational team.

Experience

• 3-4 years of experience in performance marketing, with a strong focus on e-commerce.
• Experience in performance marketing, specifically with PPC channels (Google, Coc Coc, etc.) and knowledge of SEO.

III. WHY YOU WILL LOVE JOINING US

• FOR YOU TO JOIN
• Financial Well-being: A competitive salary with 13th month salary, annual performance bonus and a variety of allowances.
• Salary review: annually or on excellent performance.
• Activities: company trips, team-building, and other customized monthly bonding events.
• Annual leaves: 16 days off and 01 Birthday Leave per year.
• Healthcare: annual health check, insurance according to Labor Law and extra PTI Insurance package.
• Working Environment: dynamic, friendly environments with working time flexibility, and other perks include snacks, coffee, and healthy food provided daily suited for hardworking, fun, and team collaboration.
• FOR YOU TO GROW
• Ambition: We are now keeping on with our hyper growth to multicategory, multichannel, multimarket, and expanding into the world largest e-commerce enabler. Hence, there will continuously be opportunities to challenge yourself, learn new skills and knowledge.
• Challenges: Your voice can always be heard as we embrace the eagerness of learning and sharing. You can be your own boss and create your own value with the ability to take initiative and make decisions in all aspects of work.
• Chances: Be led and coached by experienced and inspirational leaders and participate in various training courses where you can enlarge your knowledge and experience in the E-commerce and Supply Chain industry.
• FOR YOU TO STAY
• People: Having a headquarter in the US and an operation office in Vietnam, our team is young and highly motivated. You will be working with and alongside members having experiences from International Corporations or high profile from Vietnam that share the same passion and dedication.
• Culture: Our working environment is humble, collaborative and 100% healthy. We promote Exchange & Speak out, you can receive transparent and supportive feedback so you can perform the best.
• Career path: Provide you with a great career path, open to rotating for your better understanding of the company and contribute across many of our functions.

And much more, join us and let yourself explore other fantastic things