Website Content Writer

4 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Arobid Full time

[Q.7] Website Content Writer (B2B-Global Trade) | Excellent English & VN writing | Create global B2B trade insights | Data-driven content | SEO mindset

TA:


Arobid is a Global B2B Trade & Digital Exhibition Platform connecting buyers and suppliers in the e-commerce and import-export sectors.

As our B2B Content Writer, you will be the voice of our expertise. Your primary mission is to create insightful English content that establishes Arobid as a thought leader in international trade. You will use a data-driven approach to understand what resonates with our audience, continuously improving our content and shaping our editorial calendar. This role also requires the ability to fluently adapt content between English and Vietnamese.

Key Responsibilities

Research & Content Creation
:
Conduct in-depth research on market trends, B2B e-commerce, and import-export topics to produce high-value articles, industry reports, and market guides. Write clear, compelling, and well-structured long-form content in English that is crafted for a professional B2B audience. Manage fundamental on-page elements, including titles, meta descriptions, headers, and internal linking to ensure content is discoverable and user-friendly.

Content Performance & Strategy Analyze:
content performance using web analytics to understand user engagement, traffic patterns, and conversion rates. Use data-driven insights to report on content effectiveness, recommend improvements for existing articles, and help shape the future content plan. Stay informed on industry conversations to ensure our content is consistently relevant, timely, and authoritative.

Bilingual Content Adaptation:
Translate and localize key English articles into fluent, culturally relevant Vietnamese to engage our domestic and global audience. Adapt and rewrite existing Vietnamese content into high-quality English for our global platform. Ensure all technical and industry-specific terminology is accurate and consistent across both languages.

What You'll Bring to the Team

Proven Experience:
2-3 years in a professional capacity as a Content Writer, Copywriter, or a similar role, with a strong portfolio of published English articles.

Mandatory Bilingual Fluency:
Full professional proficiency in both written and spoken English and Vietnamese is non-negotiable. Analytical Mindset: A strong ability to use data to measure content effectiveness, identify trends, and inform strategic decisions.

Industry Knowledge:
A solid understanding of the B2B, e-commerce, or online marketplace landscape. Direct experience with global trade or import-export topics is a significant advantage.


UNIQUE BENEFITS

  • Join a strong winning-spirit team of creating new business platforms for Vietnam and SEA.
  • Social insurance coverage upon signing your employment contract.
  • Generous leave policy: 12 annual leave days plus all Vietnamese public holidays.
  • 13th-month salary (applicable from the probationary period).
  • Company-provided equipment.
  • Well-stocked pantry: tea, coffee, snacks, microwave, etc.
  • Engaging company activities: Company trips, team-building events, regular internal events (including live music performances), and access to company-sponsored badminton courts.

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