Digital Marketing Executive

16 hours ago

Tân Bình Ho Chi Minh City, Vietnam IGC GROUP Full time

Company Description

IGC Group is a trusted and leading education organization in Vietnam, serving over 22,000 students across 26 campuses. We are dedicated to delivering high-quality education services from kindergarten to college levels. Our mission is to foster a nurturing environment built on the values of love, respect, and accountability, ensuring students receive the best education and personal development opportunities.

Role Description

This is an on-site contract role for a Digital Marketing Executive, based in HCM City. The Digital Marketing Executive will be responsible for creating and implementing marketing strategies, managing social media platforms, analyzing web traffic and performance, and developing engaging web content. The role will also involve collaborating with various teams to optimize campaigns and ensure effective communication with target audiences.

Qualifications

  • Experience in doing full cycle of Digital campaigns (Budget control, market research, understanding insight, report...)
  • Experience in Digital Marketing on various Social platforms (FB, Linkedin, Google, Zalo, Youtube...), and understanding of Web Analytics
  • Experience in Digital Marketing tools such as SEO/SEM, Email Marketing, SMS Marketing, Online Ads...
  • Strong Communication skills, both written and verbal, with the ability to collaborate with teams and Agencies
  • Knowledge of digital marketing tools, strategies, and trends
  • Bachelor's degree in Marketing, Communications, or a related field is preferred
  • Previous experience in the Education sector is a plus

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