Brand Marketing Director

5 days ago

Ho Chi Minh City, Ho Chi Minh, Vietnam Công ty Cổ phần Con Cưng Full time ₫10,000,000 - ₫25,000,000 per year

Mô tả công việc:

(Mức lương: Thỏa thuận)

  1. Strategy: Lead key role in the establishment of the business's brand building strategies across all channels.

  2. Leadership/Supervisory Role:

  3. Lead brand marketing department, define its strategic vision & mission

  4. Manage and optimize the customer-centric brand planning process

  5. Lead consumer-facing communication strategies for the brand and serve as the primary marketing liaison with external business partners, fostering strong, collaborative relationships.

  6. Analytics

  7. Manage and maintain program-specific research practices, including consumer insights, consumer segmentation, competitive intelligence, industry trends, and innovations.

  8. Monitor performance and provide transparent reporting on the outcome, progress, and results of brand marketing program initiatives.

  9. Analyze the effectiveness of strategies and projects, and propose solutions for improvemens.

  10. Knowledge/Creativity

  11. Assigned to become an internal Brand marketing champion, develop a deep understanding of consumer mindsets and barriers to brand marketing, and subsequently provide the department with creative and sustainable solutions

Chức vụ: Nhân Viên/Chuyên Viên

Hình thức làm việc: Toàn thời gian

Quyền lợi được hưởng:

  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Nghỉ phép năm

Yêu cầu bằng cấp (tối thiểu): Trung cấp - Nghề

Yêu cầu công việc:

  • Bachelor degree in Marketing related field is preferred.
  • 3-5 years of experience in the position of a Head of Brand Marketing/ Marketing Director
  • Strong at brand management, consumer understanding
  • Strong analytical skills with data driven analysis
  • Highly flexible/open-minded, resourceful and practical
  • Communication & Presentation skill, Negotiation
  • Knowledge on content & creative work with a strategic mindset is a plus
  • Advanced English skill, both in speaking and writing skills

Yêu cầu giới tính: Nam/Nữ

Ngành nghề: Trade - Brand - Product Marketing

Trung cấp - Nghề

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