Business Development Manager

1 week ago

Ho Chi Minh City, Ho Chi Minh, Vietnam TARA JSC Full time ₫9,000,000 - ₫12,000,000 per year

1. Job Description:

Develop and Execute Affiliate Channel Strategy

  • Design affiliate growth strategies aligned with the company's business and e-commerce direction.
  • Establish operational workflows, partnership policies, reporting systems, and transparent commission structures.
  • Analyze market trends, competitors, and industry movements to optimize the operating model and attract high-quality partners.

Recruit, Manage, and Develop Partner Network

  • Identify, approach, and collaborate with KOLs, KOCs, and sales partners.
  • Build long-term relationships and provide operational support to partners.
  • Organize training programs to help partners understand products, brand messages, and sales techniques.
  • Manage and develop the affiliate team: assign KPIs, provide coaching, and evaluate performance.
  • Foster a creative, proactive, and result-oriented working environment.

Build and Engage the Affiliate Community

  • Create and manage community groups (Facebook, TikTok, Zalo, etc.) for partners.
  • Organize engagement activities such as workshops, webinars, mini-games, leaderboards, and success story sharing.
  • Provide support resources (case studies, guides, viral content) to help partners improve conversion rates and sales performance.

Implement Sales Campaigns and Measure Performance

  • Collaborate with Marketing & E-commerce teams on Flash Sales, promotions, and product launch campaigns.
  • Analyze data and continuously propose optimization solutions to ensure sustainable growth.
  • Work closely with Marketing, Sales, and Customer Service teams to ensure a seamless customer experience and maximize multi-channel efficiency.

2. Job Requirement:

  • At least 5 years of experience in Business Development, Affiliate Marketing, Influencer Marketing, or Partnership Development.
  • Proven experience in building and scaling Affiliate/KOL/KOC systems from scratch.
  • Strong understanding of Affiliate Networks, Social Commerce, and the Influencer Economy.
  • Proficient in tracking tools, data analysis, and community management.
  • Strong leadership, negotiation, strategic thinking, and motivational skills.
  • Preferably has a strong network in FMCG or Home Appliance industries.
  • Bachelor's degree in Marketing, Business, or Communications.

3. Benefits:

Compensation: Competitive salary package

  • Base salary + Allowances (Lunch, Transportation, Mobile phone)
  • Attractive bonus policy, including birthday, holiday, and year-end bonuses
  • Insurance package: Social Insurance, Accident Insurance, and Health Care Insurance
  • Career development roadmap with clear opportunities for growth and long-term advancement

4. Working Hours:

Monday – Friday, 8:30 AM – 6:00 PM

5. Working Location:

38/6N Nguyễn Văn Trỗi Street, Ward 15, Phú Nhuận District, Ho Chi Minh City

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