Senior Content Marketing Executive

3 days ago

Hà Nội, Vietnam SMARTOSC Full time

Strategy; work with the Marketing Lead to define and deliver the content marketing strategy.

- Content creation; create content (blogs, e-books, whitepapers, podcasts, video, webinars, thought leadership articles) to be used at every stage of the funnel with a focus on being helpful.

- Inbound marketing; follow the inbound marketing methodology to optimise content for search.

- Public relations; help PR team with PR content creation and strategy.

- Content promotion; use social channels to promote content, manage our monthly newsletter and write guest blogs.

- Analysis; share analytics and reports about how our content marketing efforts are performing.

**Requirements**:
- Content marketing experience for a B2B technology business or news publication is desirable.

- Ability to build a content marketing strategy and also love being hands on.

- Excellent English writing skills and ability to communicate at all levels.

- You’ll be able to show success in building an inbound marketing engine and have a good understanding of SEO.

- Previous experience of using Hubspot (or similar) would be an advantage.

- Audio production and graphic design skills not essential but would be an advantage.

**Benefits**:
- Attractive salary package.

- Salary review twice a year.

- Flexible working hours (between 7:30am - 7:30pm on staff’s preference).

- Premium health care.

- Annual company trip inside or outside Vietnam.

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