Head Strategic Planner
2 weeks ago
Advanced English
- Used to work as a researcher or data role and move to Strategic role
- Or used to work as an account and move to Strategic role
- Background from marketing agency is a must
Tasks
**Key Responsibility**:
1. Lead strategy team from brief taking to final proposal.
2. Work with CD/ Creative lead to deliver final creative idea and development in line with strategy.
3. Re-organize internal data tracking system for insights and co-ordinate/facilitate data extracting process.
4. Validate all data mining and report implication & recommendation.
5. Give direction on media and influencer relations strategy based on provided insights and data.
6. Advise leadership team on business strategy.
**Key Deliverables**:
1. Wining proposals, ratio 50% for new pitch and 3 rounds of revision for retainer
2. Organize data source frame and faciliate team to fill in/ store
3. Extract data and deliver business insights for the whole team
4. Contribute to business direction of company
5. Coach team member and cross function on strategy related topics
**Requirements**:
- 3-5 years of brand/marketing/communication strategy experience in IMC, branding and digital media.
- Experienced as a planner in digital companies, IMC, influencer MKT.
- Insights into Vietnamese consumer behavior & insight.
- Ability to identify strategic needs, strategic ideas and lead all aspects of strategic planning. New customer pitching experience for agencies
- Good understanding and solid working knowledge and interest in technology or digital marketing.
- English (both written and spoken) good presentation (speaking and writing) skills
- Excellent project management capabilities. Ability to self-manage while managing assigned teams and projects.
- Ability to work effectively with a variety of internal and business teams, including Creative, Media and Technical Distribution Specialists.
- Presentation skills (speaking and writing) and good communication skills.
**Benefits**:
- 13th month salary
- Social insurance (70% gross salary)
- Performance bonus
- PVI health insurance
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