Marketing Manager

2 weeks ago


Ho Chi Minh City, Vietnam InCorp Vietnam (formerly Cekindo Vietnam) Full time

We are looking for a Marketing Manager for our office in District 3, HCMC.
- Manage the performance of the digital marketing team by ensuring achievement of monthly new inquiries to Incorp Vietnam (Formerly Cekindo) (main KPI) and other agreed digital marketing metrics
- Lead digital marketing department strategic objectives and execution
- Identify opportunities for Incorp Vietnam (Formerly Cekindo) to use digital technology to enhance our overall marketing mix: product, price, place, or promotion
- Identify target markets and develops strategies to communicate with them
- Do continuous competitor’s website benchmarking as sources for constant inputs for marketing department plan and activities
- Manage and coordinate all marketing, advertising, and promotional activities including but not limited to content & promotion creation, organic SEO & PPC optimization, marketing activities creation for social media and other marketing platform’s
- Manage and coordinate overall content inventory, aligned with digital marketing strategic objectives and Incorp Vietnam (Formerly Cekindo)’s target markets
- Work with sales team to create regular events, both online and offline for brand awareness and lead generation
- Effectively manage a team of 4 including full-time employees and interns in the marketing department
- Work closely with various specialists and freelancers involved (content writers, SEO, PPC, and web development) and provide recommendations related to the implementation of digital strategies
- Manage and complete the company’s continued rebranding, from Cekindo Vietnam to Incorp Vietnam
- Manage the design and development of our second website in order to support the rebranding process

**Requirements**:

- Business or marketing-related degree or equivalent professional qualification and/or experience
- 3+ years in digital and/or integrated marketing roles or strategic marketing consulting.Experience in all aspects of developing and managing marketing strategies

Experience in all aspects of the marketing mix, mentioned previously
Experience leading marketing projects and gathering cross-functional content
Experience in customer and market research
Comprehensive Experience in Content & Inbound Marketing
- Up-to-date with the latest trends and best practices in digital marketing (E.G. latest algorithmic updates)
- Strong technical marketing skills (preferable: including experience in operating: word press, google analytics, google search console, SEMrush/Ahrefs, Google Ads, mailchimp
- Relevant product and industry knowledge
- Skilled and knowledgeable in digital marketing (especially in SEO, PPC, and content marketing
- Good verbal and writing skill in English is a must (fully bilingual in Vietnamese and English is preferred). An IELTS score of 7+ or equivalent is preferred as well.
- Creative and pro-active characteristics
- Proficient writing skills
- Huge ownership of his/her work and can work independently
- Located in Ho Chi Minh City

**Benefits**:

- 13th month salary
- Company trip, team building, birthday gift
- Multinational working environment
- Statutory insurance.

**Salary**: From 30,000,000₫ per month



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