Media Planner
7 days ago
**Mô tả công việc**:
**Client Pitching / Campaign Execution (50%)**
- Act as the trusted advisor and main point-of-contact within the team and with clients for all digital/media-related matters
- Lead strategy development and integrated media planning across various digital platforms (social, display, video, performance) aligned with client briefs
- Participate in client pitching: collaborate with internal teams (account, creative, performance) to craft compelling media proposals and media strategies
- ** Take ownership of proposal development: budget allocation, platform rationale, audience strategy, forecasting & expected outcomes**:
- ** Design and deliver impactful client presentations that clearly communicate strategy, KPIs, and success metrics**:
- Set measurable objectives and develop appropriate measurement methodology aligned with each campaign
- Responsible for day-to-day campaign delivery across paid search, social, programmatic, and display (under guidance of Line Manager if needed)
- Work closely with media vendors/platforms (Meta, Google, TikTok) for planning support, deal negotiations, and platform innovation
- Act as the trusted advisor and main point-of-contact within the team and with clients for all digital/media-related matters
- Provide strategy/planning/approach to clients, across different digital platforms/ media platforms in order to achieve the briefs objectives
- Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs
- Provide guidance to the team on planning, follow-up on operations, and optimization of digital campaigns to get the input to revise the strategy, planning, and approach for better results.
- Responsible for the execution, the day to day running of all search, social, and display advertising campaigns (with instructions of LM)
- Work with key media partners for implementation planning and negotiations (if any)
- Build up the media planning team from the scratch, from recruitment to development.
**Media Innovation & Product development (50%)**
- Develop best practices/ framework and procedures/processes for media planning/proposal & operations for solutions/ verticals.
- Support to train media/account/.. team about these things above
- To update the team and clients on new trends and changes in the media landscape (e.g. new media vendors, new ad formats, etc.)
**Yêu cầu ứng viên**:
- Must have
- Minimum 1 year of work experience in a media agency, client-side in-house team
- Solid experience in media planning and buying across all digital platforms, with hands-on experience in advertising technology platforms: FB, Google, Ad-network,
- Highly evolved presentation and reporting skills, analytical skills & problem-solving skills are the MUSTs
- Entrepreneurial mindset driven, self-motivated, can-do attitude, bring optimism and positive energy to the team
- ** Strong critical thinking and problem-solving skills**:
- Good to have
- Demonstrated experience and success working in a client-facing role.
- Shows depth of understanding of the industry, business, brands, and consumers in client conversations.
- Experience in the execution of digital marketing campaigns
- Experience in integrated planning will be an advantage
**Quyền lợi**:
- Competitive salary range with quarterly & yearly incentives and 13th-month salary
- Flexible working time with 4 days working from home per month and 15 paid leaves per year
- Insurance as full salary (SHUI)
- Annual health check-up and Healthcare Insurance PVI for all employees
- Laptop supply/allowance or support for laptop purchase costs on an individual basis
- Internal training & career development opportunities, and external L&D budget sponsorship
- Team bonding budget quarterly, snack time to engage team members
- Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year)
- Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
- Other staff welfare allowances.
**PMAX - Total Performance Marketing**
6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh, Quận 1, Thành phố Hồ Chí Minh
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