Senior SEO Strategist

1 month ago

Hà Nội, Vietnam Coral Full time

**Responsibilities**
- Develop and implement SEO strategies to improve search engine rankings and drive organic traffic
- Conduct thorough keyword research to guide content teams and inform marketing campaigns
- Optimize website content, including meta tags, headers, and on-page elements, for SEO
- Perform regular SEO audits to identify opportunities and areas for improvement
- Analyze and report on key SEO metrics, such as rankings, traffic, and conversions
- Stay up-to-date with SEO trends, algorithm changes, and best practices to ensure competitive performance
- Collaborate with content creators to develop SEO-driven content strategies
- Build and maintain backlinks through outreach and partnerships

**Requirements**:

- Deep understanding of search engine algorithms, ranking factors, and SEO best practices
- Proficiency with SEO tools such as Google Analytics, SEMrush, Ahrefs, or Moz
- Experience with website analytics tools (e.g., Google Analytics, Google Search Console)
- Strong knowledge of keyword research, link building, and content optimization
- Excellent analytical and problem-solving skills
- Prior experience in optimizing SEO strategies for service-based businesses, with a focus on driving customer engagement and conversions
- Experience in the wedding industry or legal services is a plus

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