Copywriter
6 months ago
OPSWAT is a global cyber security company providing solutions for enterprises since 2002 to identify, detect, and remediate advanced security threats from data and devices coming into and out their networks. Trusted by over 1,000 organizations worldwide and with over 30 anti-malware engines, 100+ data sanitization engines and more than 25 technology integration partners, OPSWAT is a pioneer and leader in data sanitization, vulnerability detection, multi-scanning, device compliance, and cloud access control.
OPSWAT. Protecting the World's Critical Infrastructure
**The Position**:
OPSWAT is a leading global critical infrastructure cybersecurity company providing solutions for enterprise organizations and governments since 2002. Our mission is to protect the world's critical infrastructure, and to do that, we prevent, detect, and remediate advanced security threats from data and devices coming into and out of their networks. We help secure our way of life for millions around the globe.
**What You Will Be Doing**:
**Responsibilities**
- Develop informative and compelling short-and long-form content for various B2B cybersecurity audiences across all marketing channels.
- Manage creative content projects to ensure stakeholder approval and that project deadlines are met.
- Contribute innovative ideas for novel content opportunities and formats.
- Uphold the consistency of brand voice, style, and standards within all communications.
- Collaborate with designers to create compelling marketing communications that prompt audience engagement and action.
- Use data analytics to evaluate and improve content performance and delivery.
- Support SEO optimization efforts, ensuring web content is search engine-friendly and targeted towards specific keywords.
**Qualifications**
- Bachelor's Degree in Communications, Marketing, Journalism, or related field, with significant experience writing for marketing.
- 5+ years of experience creating and adapting content across a range of mediums.
- Online portfolio showcasing relevant examples of your work.
- Exceptional writing, proofreading, and editing skills, with a meticulous attention to detail.
- Strong research capabilities and presentation skills.
- Experience with SEO writing and understanding of SEO principles.
- Ability to work collaboratively across time zones and manage multiple priorities.
- Experience coordinating with freelance writers and agency partners.
- Commitment to professional and ethical representation of our company at all times.
- Proficiency in Microsoft Office and familiarity with project management tools like Jira.
- A robust understanding of B2B Technology audience segmentation/personas/buyer behavior, especially within the CIS and Cybersecurity industries.
**Desirable**:
- Experience using generative AI tools to support writing efforts.
- Understanding of content management systems (CMS) like WordPress.
- Familiarity with Google Analytics or other web analytics tools.
- Experience or knowledge in cybersecurity.
- Multi-lingual capabilities
OPSWAT is an equal opportunity employer. We celebrate diversity and are committed to providing an environment where equal employment opportunities are extended to all employees and applicants, free of discrimination and harassment of any type. All employment decisions are based on individual qualifications, job requirements, and business needs without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other category protected by federal, state, or local laws.
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