Senior Digital Marketing Specialist, Kms Solutions

1 month ago

Thành phố Hồ Chí Minh, Vietnam KMS Technology Full time

**KMS Technology** was established in 2009 as a U.S.based software services company. With development centers in Vietnam and Mexico, we have been trusted globally for the superlative quality of our software consulting & development services, technology solutions, and engineers' expertise. We pride ourselves on creating brilliant solutions for our clients by leveraging deep expertise, advanced technologies, and delivery excellence for a shared success where everyone can reach their fullest potential. With three Business Lines:

- ** KMS Software**: Leverage software domain expertise to help clients make better business decisions in technology platforms, increase speed-to-market, and gain critical development support through innovative technology solutions.
- ** KMS Solutions**: Empower BFSI businesses to embrace the digital finance revolution and expedite clients’ journey towards complete digitalization, technology consulting, data analytics, software development, and software quality.
- ** KMS Healthcare**: Build transformative next-gen technologies to solve healthcare’s most challenging problems, providing innovative tools and expertise to providers, payers, life sciences, and medical technology vendors.

**Responsibilities**:
**Position Overview**:
**Key Responsibilities**:

- Plan, execute, and monitor performance for lead generation campaigns.
- Develop and implement nurturing campaigns to optimize lead conversion rates throughout the funnel.
- Enhance company visibility and engagement online via listing pages, SEO, and various social channels.
- Identify target accounts, construct ABM databases using audience segmentation, and engage them through personalized multi-channel approaches.
- Collaborate with marketing agencies to ensure the fulfillment of agreed-upon objectives.
- Analyze digital data to generate actionable insights for website optimization, SEO, and digital campaign enhancements.
- Collaborate closely with the sales team to devise marketing initiatives that enhance lead quality.
- Stay informed on evolving marketing trends, including updates to Google algorithms.
- Perform additional tasks as assigned by the line manager.

**Qualifications**:

- Bachelor's degree in marketing, business, or a related field. Advanced degrees and certifications in digital marketing are a plus.
- Strong analytical and critical thinking, can handle large amounts of data and do multi-task.
- Familiar with CRM tools and digital tools to support for Marketing field (Google Trends, Google Keyword planner, Web master tool, SEO Audit Tools ).
- Have experience in planning and organizing digital campaigns for other countries outside of Vietnam.
- Excellent written and verbal communication skills in English, with the ability to collaborate and effectively communicate with cross-functional teams.
- ** Good experience in both BFSI and software development industry.**:

- Can do attitude and result-oriented mindset.

**Benefits and Perks**:
**Thinking of joining KMS Solutions? Yes, you deserve it**

**_ Progressive Career Development_**
- Role-based training foundation
- Active role at the global client-side
- Continuous professional certification
- Simple goals - achievable success

**_ Attractive compensation_**
- Up to 15 months salary/year
- Performance review twice a year
- Premium healthcare insurance
- 18+ paid leave/year

**_ Engagement workplace_**
- Flexi mode, modern work environment
- Well-being centric

**_ Impactful community organization_**
- Community development activities: 1% Pledge, KMS Gives charity every quarter, blood donation, public seminars, career orientation talks,

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