Card Product Senior Officer

1 day ago

Ho Chi Minh City, Vietnam UOB Vietnam Full time

**About UOB**

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia, Thailand and Vietnam, as well as branches and offices.

Our history spans more than 80 years. Over this time, we have been guided by our values — Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

**About the Department**

We design and provide products and services that empower our customers to enjoy greater banking convenience while they extract more value from their money. In particular, we are focused on promoting and developing healthy saving and investment practices across generations.

**Responsibilities**:

- Understand credit card product schemes, process and system setup for reward programs, fees & charges, etc to advise relevant stakeholders on handling customers’ queries
- Conduct regular product performance analysis across the card portfolio to identify profitable products and customer behaviors
- Develop and execute product management strategy to drive revenue, manage cost and boost acquisition across all card products
- Perform comprehensive market research to understand UOB credit card positioning and areas for improvement to become best-in-class products
- Manage product control to ensure full compliance to product T&C, regulatory requirements, and fair customer treatment
- Maintain relationship with partners to implement campaigns to enhance product benefits
- Build marketing materials for customer communication and product marketing/promotion schemes
- Develop business tracking reports across product revenue drivers to achieve business targets
- Work in a team with shared responsibilities and work within given deadlines.

**Job Requirements**
- Minimum 1-2 years of experience in the retail business area with a focus on credit card product management, data analysis and marketing.
- Basic understanding of revenue models to identify product profitability.
- Number oriented and familiar with data modeling tools and product analysis
- Excellent communication skills to build relationship with stakeholders and partners to execute initiatives and strategies
- Excellent strategic thinking skills and time/project management to meet tight deadlines
- Advanced Excel skills, PowerPoint and presentation skills and familiar with digital and social media marketing concepts.

**_Education: _**
- Bachelor’s degree/University degree or equivalent experience

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