Senior Copywriter

1 week ago


Ho Chi Minh City, Ho Chi Minh, Vietnam Diag Full time

KEY RESPONSIBILITIES

70% Creative

  • Create Videos Scripts (TVC/iTVC, Viral Clips, ) from idea to execution
  • Interview clients, industry experts and internal teams
  • Take the lead in presenting creative concepts and copy to internal teams and clients. Proactively manage client revisions and reviews.

30% Planning & Management

  • Be an expert in Diag's content marketing strategy, brand guidelines, style guide, and content typology. Rigorously proofread and edit every piece of work to deliver the highest-quality deliverables.
  • Don't just write. Be a strategic advisor to senior marketers and client service practitioners, helping to clarify business objectives, define key messages, and differentiate Diag.
  • Be an innovator. Continually recommend new creative channels, technology, approaches, or assets for campaigns.
  • Play an active role on the Creative Development team by participating in internal task forces and strategic initiatives with growth, planning and copy team.
  • Stay on top of all trends and maintain best practices
  • Inspire, train and coach the team members for their personal growth

REQUIREMENTS

  • Care for other human beings, environment, and others.
  • Growth mindset, integrity
  • Proven work experience as a Senior Copywriter, Product Copywriter, Creative Director or similar role, especially in Health industry.
  • Portfolio of published articles
  • Clear, concise writer who can distill complex ideas into easily understood language.
  • Strong editing and proofreading skills.
  • An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)
  • Solid time-management skills

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